American
Media Inc., the publisher of magazines including Star and Shape, has named Joe
Bilman its first chief digital officer as part of a new plan for digital media
that calls for adding 60 employees and spending $30 million over three years.
Wednesday, July 18, 2012
Harte-Hanks President Leaving
Gary Skidmore, EVP and president of direct
marketing at Harte-Hanks, Inc. is
leaving the company, according to a company statement.
In a release, Harte-Hanks stated that
Skidmore's last day with the company will be July 31, 2012, and that the
current chairman and CEO of Harte-Hanks, Larry Franklin will be taking over the
agency's direct marketing business.
QR Codes Not Meeting Expectations
Study: QR codes aren't delivering customer needs: QR codes, the most common of the mobile barcode formats, have not fulfilled their promise in connecting with large audiences, according to a report by consultancy eMarketer. the study reveals that QR code users want deals and discounts, while brands want to deliver information. Most users only scan a QR code once and afterward forgo the practice, the company said.
Tuesday, July 17, 2012
Court Extends Credit Protection to NP Port Hawkesbury
NewPage Port Hawkesbury granted extension to creditor protection period:
The Nova Scotia Supreme Court has granted NewPage Port Hawkesbury another extension to their creditor protection period.
The mill now has until August 31, 2012 to wrap up the sale and transfer of the mill’s assets to Pacific West Commercial Corp.
The Nova Scotia Supreme Court has granted NewPage Port Hawkesbury another extension to their creditor protection period.
The mill now has until August 31, 2012 to wrap up the sale and transfer of the mill’s assets to Pacific West Commercial Corp.
Resolute Dispute with Algonquin Nation Threatens Logging
Resolute Forest Products logging under heavy police presence at Barriere Lake:
Montreal riot police have been sent 5 hours north of Montreal to the area where the Algonquin First Nation of Barriere Lake are protesting Resolute Forest Products‘ logging activity.
For the past 2 weeks, members of the Algonquin First Nations of Barriere Lake have been camping out along the roadside at Poigan Lake where the logging is occurring. Today, members of the Algonquin community are moving their protest camp site closer to logging operations to prevent further cutting.
The police are escorting the loggers to their job site and have threatened to arrest members of the Barrier Lake community if they interfere. The Algonquin First Nations of Barriere Lake insist the Quebec government has granted a harvesting license to Resolute Forest Products without the Algonquin community’s consent or consultation, and in violation of the Trilateral Agreement the Quebec government signed with Barriere Lake in 1991.
Montreal riot police have been sent 5 hours north of Montreal to the area where the Algonquin First Nation of Barriere Lake are protesting Resolute Forest Products‘ logging activity.
For the past 2 weeks, members of the Algonquin First Nations of Barriere Lake have been camping out along the roadside at Poigan Lake where the logging is occurring. Today, members of the Algonquin community are moving their protest camp site closer to logging operations to prevent further cutting.
The police are escorting the loggers to their job site and have threatened to arrest members of the Barrier Lake community if they interfere. The Algonquin First Nations of Barriere Lake insist the Quebec government has granted a harvesting license to Resolute Forest Products without the Algonquin community’s consent or consultation, and in violation of the Trilateral Agreement the Quebec government signed with Barriere Lake in 1991.
Quebec Releases Forest Sector Plan
Quebec releases new 2012-2017 Forest Sector Transformation Strategy:
Quebec‘s new 2012-2017 Forest Sector Transformation Strategy was unveiled Monday by the Ministère des Ressources naturelles et de la Faune (MRNF).
The Strategy aims to adapt and strengthen the province’s forest sector by diversification, innovation, and adaptation. The Strategy recognizes that markets are changing at a rapid pace and Quebec’s forest industry is at a race against time to compete against competitors that adapt quickly to new realities.
Over the 2012-2017 timespan, the Government of Quebec has earmarked $268 million to implement the Strategy.
The full version of the 2012-2017 Strategy to transform the forest products industry in Quebec is available at the following address: www.mrnf.gouv.qc.ca/fr/forets/strategie-2012-2017 (French only).
Quebec‘s new 2012-2017 Forest Sector Transformation Strategy was unveiled Monday by the Ministère des Ressources naturelles et de la Faune (MRNF).
The Strategy aims to adapt and strengthen the province’s forest sector by diversification, innovation, and adaptation. The Strategy recognizes that markets are changing at a rapid pace and Quebec’s forest industry is at a race against time to compete against competitors that adapt quickly to new realities.
Over the 2012-2017 timespan, the Government of Quebec has earmarked $268 million to implement the Strategy.
The full version of the 2012-2017 Strategy to transform the forest products industry in Quebec is available at the following address: www.mrnf.gouv.qc.ca/fr/forets/strategie-2012-2017 (French only).
PaperlinX Selling Some Assets, CEO Steps Down
PaperlinX CEO Toby Marchant is leaving the company. In addition, the firm announced it has entered into the following agreements:
- to sell its operations in Slovakia, Hungary, Slovenia, Croatia and Serbia to the Heinzel Group for €19.6m. The sale price represents a multiple of approximately 10x EBITDA and is A$2m above book value. Net proceeds after debt and transaction costs are expected to be approximately €17.5m (A$21m);
- to sell its loss-making operations in South Africa to local management. Net proceeds of ZAR50m (A$6m) will include A$3m repayment of parent company funding and A$3m purchase consideration for the shares, representing a loss of approximately A$2m against book value.
Metsä Board Increases Woodfree Prices
Metsä Board will increase the price for all woodfree uncoated paper products by 6-8% across all European markets. The new prices will take effect from September 2012.
Paper manufacturers are seeing their margins erode further as the cost of raw materials continues to rise. Whilst these inflationary pressures persist the industry is struggling to deal with ever decreasing margins.
OpenGate Sells 10% of Finish Mill to Powerflute
OpenGate Capital LLC Sells a Share of Kotkamills Oy to Powerflute Oyj:
OpenGate Capital, a private investment and acquisition company, and the owner of Kotkamills Oy, announced today that it has sold a minority share (10%) of Kotkamills Oy to Powerflute Oyj. Powerflute is a forest products industry company operating a paper mill in Finland.
OpenGate Capital, a private investment and acquisition company, and the owner of Kotkamills Oy, announced today that it has sold a minority share (10%) of Kotkamills Oy to Powerflute Oyj. Powerflute is a forest products industry company operating a paper mill in Finland.
May Retail Sales Fall
http://www.retailonlineintegration.com/aggregatedcontent/retail-purchases-us-unexpectedly-decrease-05
Retail sales in the U.S. unexpectedly fell for a third month in June as limited employment gains took a toll on consumers. The 0.5 percent drop followed a 0.2 percent decrease in May, Commerce Department figures showed. The decline exceeded the most pessimistic forecast in a Bloomberg News survey that called for a median 0.2 percent gain in sales. Other reports today showed manufacturing in the New York region picked up this month and U.S. inventories increased in May.
Retail sales in the U.S. unexpectedly fell for a third month in June as limited employment gains took a toll on consumers. The 0.5 percent drop followed a 0.2 percent decrease in May, Commerce Department figures showed. The decline exceeded the most pessimistic forecast in a Bloomberg News survey that called for a median 0.2 percent gain in sales. Other reports today showed manufacturing in the New York region picked up this month and U.S. inventories increased in May.
Two Sides New Campaign
Paper Love (Going Green):
Across the pond, our friends at Two Sides UK have recently launched a new campaigntargeted at consumers that promotes “attractiveness and sustainability of print media.” The “No Wonder You Love Paper” campaign is jointly undertaken by Two Sides and UK magazine and newspaper publishers, and includes the new Web sitehttp://www.youlovepaper.info/UK.
Across the pond, our friends at Two Sides UK have recently launched a new campaigntargeted at consumers that promotes “attractiveness and sustainability of print media.” The “No Wonder You Love Paper” campaign is jointly undertaken by Two Sides and UK magazine and newspaper publishers, and includes the new Web sitehttp://www.youlovepaper.info/UK.
Transcontinental Sells Book Printing Assets
Transcontinental sells its book printing assets: After reviewing its business plan and long-term strategic objectives, Transcontinental Inc. today announced that it is selling its book printing assets, namely Transcontinental Gagné printing plant in Louiseville and Transcontinental Métrolitho printing plant in Sherbrooke, to Marquis Book Printing Inc., in Cap-Saint-Ignace, which specializes in book printing.
Monday, July 16, 2012
Pacific West Wants Post Hawkesbury Running in September
The prospective buyer of a shuttered paper mill in Cape
Breton is eager to get the deal wrapped up by Aug. 31 to avoid missing a
lucrative season for paper orders, the court-appointed monitor handling the
sale said Thursday.
Mathew Harris of Ernst & Young said Vancouver-based
Pacific West Commercial Corp. could get the NewPage Port Hawkesbury mill back
in operation immediately if all goes as planned.
"Pacific West really needs to get this going by the
first of September because it's the key season for placing orders for
(supercalendered) paper," Harris said in an interview.
Catalyst Pays Tax Bill
Catalyst Paper paid its entire property tax
on June 29 to the tune of $4,214,654 of which, $3,813,210 is municipal taxes
that go directly into City coffers.
The payment came days after Catalyst got
approval from its creditors for a restructuring plan that should see the Port Alberni mill
stay open.
NewPage Escanaba Celebrates 100
NewPage celebrates 100th anniversary of Escanaba paper mill in Upper Michigan: The Escanaba Paper Company, a subsidiary of NewPage Corporation, announced today that it is celebrating a century of making pulp in Escanaba, Michigan.
www.nola.com/newsflash/index.ssf/story/escanaba-oks-15-million-sale-of-city/ca95e2d159554f1f8238d57b26517fd3
www.nola.com/newsflash/index.ssf/story/escanaba-oks-15-million-sale-of-city/ca95e2d159554f1f8238d57b26517fd3
Separately, it was reported that t he Escanaba City Council has approved the sale of the municipal coal-fired power plant for $1.5 million to a private local company.
The company plans to convert the power plant to burn biomass.
Escanaba has been working for five years to
find a use for the aging and inefficient plant.
Stora Enso Restarts Langerbrugge Rebuilt SC PM
StoraEnso Langerbrugge - PM 3 Press Rebuild Start up: Stora Enso Langerbrugge Mill, located in Gent, Belgium started up their PM #3 with new Press Section.
PMT Italia S.p.A supplied, installed and started up the new Press Section. The PM3, a 6,5 m wide machine producing SC paper, has been rebuilt by partly replacing the existing Press Section steel framework with a completely new stainless steel one, giving PM3 a longer life time and providing the necessary flexibility for future implementations as well as pressing technology upgrades.
This new project, developed by PMT, represents the confirmation of the market
perception of PMT Italia as a reliable supplier amongst the leading paper
machinery producers.
(PMT Italia S.p.A.)
PMT Italia S.p.A supplied, installed and started up the new Press Section. The PM3, a 6,5 m wide machine producing SC paper, has been rebuilt by partly replacing the existing Press Section steel framework with a completely new stainless steel one, giving PM3 a longer life time and providing the necessary flexibility for future implementations as well as pressing technology upgrades.
This new project, developed by PMT, represents the confirmation of the market
perception of PMT Italia as a reliable supplier amongst the leading paper
machinery producers.
(PMT Italia S.p.A.)
Allure Expands Multi-Platform, Adds Pinterest
Allure Expands Annual Mobilized ‘Free Stuff’ Issue, Adds Pinterest Promo: While many magazines only started this year to embrace the mobile 2D code technique of activating print with smartphones, Allure is already in its third year of a massive annual multi-platform project. The August ‘Free Stuff’ Issue appears this week... Last year the issue attracted over 575,000 scans and 830,000 entries.
Q2 Consumer Magazine Ad Pages Fall
Spring brought no relief for consumer magazines, with total ad pages
declining 8.5% from 44,795 in the second quarter of 2011 to 40,969 in
the
second quarter of 2012, according to the Publishers Information Bureau.
Total advertising revenues, based on official rate cards, slipped 3.2%
from $5.7 billion to $5.5 billion.
Losses were widespread, with 140 out of 217 consumer magazine titles tracked by PIB (or 64.5% of the total) experiencing ad page declines; 76 titles, or 35% of the total, experiencing ad page declines of 10% or more, while 34 titles, or 15.7% of the total, experienced ad pages declines of 20% or more.
Losses were widespread, with 140 out of 217 consumer magazine titles tracked by PIB (or 64.5% of the total) experiencing ad page declines; 76 titles, or 35% of the total, experiencing ad page declines of 10% or more, while 34 titles, or 15.7% of the total, experienced ad pages declines of 20% or more.
Heidelberg Reports Q1 Financials
Heidelberg Reports Positive Q1 Preliminary Figures: Thanks to a good showing at drupa trade fair, Heidelberger Druckmaschinen AG (Heidelberg) has made a positive start to financial year 2012/2013 (April 1, 2012 to March 31, 2013). Based on preliminary calculations, incoming orders for the first quarter increased to some EUR 890 million (previous year EUR 665 million) - their highest level for four years.
Frank Romano on Digital Printing
It’s a Wild New Digital Printing Landscape, Folks:
Frank Romano. Professor Emeritus at RIT (Rochester Institute of Technology), author of over 50 books and founder of eight publications speaking at PBI. Excerps from interview on digital printing:
1. Talk a little bit about nanographic printing technology, which was introduced at this year’s Drupa.
...It uses very small particles that lay down an ink thickness thinner than offset and can print on virtually any substrate.
2. What are some of the trends in digital printing reproduction over the last year?
A year is an eon in technology development. In the last few months there were 32 announcements involving digital printing.
3. Explain some of the differences in major digital presses.
First, there is toner... Second, there is inkjet...The big news at Drupa was Landa nanographic printing.
We can then categorize digital printing into toner and inkjet.
Then into sheet and roll devices.
Then into special substrates or standard substrates.
Then into document or packaging.
4. Are there any general rules to decide which press best suits a customer?
There are no rules for anything in printing any more..
5. Does it really matter which press you choose?
As a print buyer, the choice of device will be based on print quality, substrate acceptability...
Frank Romano. Professor Emeritus at RIT (Rochester Institute of Technology), author of over 50 books and founder of eight publications speaking at PBI. Excerps from interview on digital printing:
1. Talk a little bit about nanographic printing technology, which was introduced at this year’s Drupa.
...It uses very small particles that lay down an ink thickness thinner than offset and can print on virtually any substrate.
2. What are some of the trends in digital printing reproduction over the last year?
A year is an eon in technology development. In the last few months there were 32 announcements involving digital printing.
3. Explain some of the differences in major digital presses.
First, there is toner... Second, there is inkjet...The big news at Drupa was Landa nanographic printing.
We can then categorize digital printing into toner and inkjet.
Then into sheet and roll devices.
Then into special substrates or standard substrates.
Then into document or packaging.
4. Are there any general rules to decide which press best suits a customer?
There are no rules for anything in printing any more..
5. Does it really matter which press you choose?
As a print buyer, the choice of device will be based on print quality, substrate acceptability...
Measuring ROI of Social Media
Creative Group survey finds measuring social media top challenge: The top challenge for marketers implementing social media is measuring ROI, according to a survey by the Creative Group, a staffing service for marketing agencies.
More Pressure on Congress; USPS Can't Make 8/1 Payments Due
USPS Default on August 1 Appears Likely: Under a schedule laid out in the 2006 Postal Accountability and Enhancement Act, the Postal Service is also supposed to make a $5.6 billion payment into the retiree health fund at the end of September. “Without congressional action, we will default on both payments,” USPS spokesman Dave Partenheimer said in an email Thursday.
Friday, July 13, 2012
Stora Enso Reports Q2 Results
Stora Enso's Non-Recurring Items in Second Quarter 2012:
Stora Enso will record non-recurring items with a positive net impact of approximately EUR 45 million on operating profit and a positive impact of approximately EUR 10 million on financial items in its second quarter 2012 results.
Stora Enso will record non-recurring items with a positive net impact of approximately EUR 45 million on operating profit and a positive impact of approximately EUR 10 million on financial items in its second quarter 2012 results.
Twin Rivers Gets Madawaska Tax Break
Madawaska town selectmen voted unanimously on Monday evening, July 9, to offer a reduction in property valuation to Twin Rivers Paper Company totaling $25 million, according to Donald Chasse, chair of the town's board of selectmen.
Since August of last year, the company, which owns the paper manufacturing facilities in Madawaska and Edmundston, New Brunswick, has been trying to lower its property taxes by having its property valuation adjusted downwards.
UPM Selling Timberlands
UPM
has signed a contract with funds advised by Latifundium to sell them about
7,200 hectares of forest land in Finland. The estates are located in Ilomantsi,
Pihtipudas and Tervo. The contract covers a long term wood purchase and forest
management agreement.
White Birch to Reopen Stadacona
White
Birch Paper Company today announced that it plans to reopen the Stadacona newsprint mill
in Quebec City on August 2nd, which has been closed since December 9th, 2011.
The announcement comes after several months of joint efforts with the
Government of Quebec and the Syndicat canadien des communications, de l'énergie
et du papier (SCEP) Unionized employees, to obtain a sustainable operating
plan.
Appleton & Hicks Call Off Deal
Appleton
Papers Inc. ("Appleton") and Hicks Acquisition Company II, Inc.
(HACII) (HKAC), a special purpose acquisition company sponsored by Thomas O.
Hicks, announced they have agreed to discontinue their proposed business
combination.
Separately, it was reported that Appleton
Papers Inc. announced has terminated its previously announced consent solicitation with
respect its 10.50% Senior Secured Notes due 2015 (the "Senior Notes")
and its 11.25% Second Lien Notes due 2015 (the "Second Lien Notes"
and, together with the Senior Notes, the "Notes") and will not accept
any consents provided by any of holders of the Notes.
CEP Locals Reach Agreement with Domtar
CEP Locals in Dryden reach tentative agreements with Domtar:
Three new tentative agreements were reached Wednesday covering over 500 members from CEP Locals 105-1, 105-3 and 324 at Domtar‘s Pulp Mill and Woodlands Operations in Dryden, Ontario.
Stephen Boon, CEP national representative stated, “after almost 40 days of fairly challenging negotiations over the last 9 months, we are pleased to have finally reached new tentative agreements with Domtar that we are able to bring back and recommend to our Mill and Woodlands Members in Dryden and Ear Falls.”
Three new tentative agreements were reached Wednesday covering over 500 members from CEP Locals 105-1, 105-3 and 324 at Domtar‘s Pulp Mill and Woodlands Operations in Dryden, Ontario.
Stephen Boon, CEP national representative stated, “after almost 40 days of fairly challenging negotiations over the last 9 months, we are pleased to have finally reached new tentative agreements with Domtar that we are able to bring back and recommend to our Mill and Woodlands Members in Dryden and Ear Falls.”
Global Ad Spend Improving
Global Ad Spend Improving; Online Sees Greatest Rise: Nielsen finds global spending on advertising is on the rise thanks to a lift in consumer confidence and brands "looking to reconnect." Global Internet ad spend outpaces other media with double-digit growth.
Magazines saw a minor decline compared to last year, but newspapers grew 3.1% globally. In Latin America and Asia Pacific, both media grew—7.6% and 10.3%, respectively in Latin America, and 3.6% and 5.4%, respectively in Asia Pacific. North America saw nominal declines in print ad spend (-2.1% and -5.0% respectively).
Magazines saw a minor decline compared to last year, but newspapers grew 3.1% globally. In Latin America and Asia Pacific, both media grew—7.6% and 10.3%, respectively in Latin America, and 3.6% and 5.4%, respectively in Asia Pacific. North America saw nominal declines in print ad spend (-2.1% and -5.0% respectively).
Printing Industries Urges Vote on Postal Reform
Printing Industries Urges U.S. House of Representatives to Vote on Postal Reform: Responding to media reports that the U.S. House is unlikely to vote on postal reform legislation this summer, Printing Industries of America today warned of the disastrous consequences this delay would pose to the printing and graphic communications industry.
Thursday, July 12, 2012
Police Report Details on Verso, Sartell Fire
In the hours before an explosion and fire at
the Verso Paper plant that killed one employee and injured four others, the
plant had been shut down to repair a leaking water pipe. It was just being
brought back online when the explosion happened.
The shutdown caused the plant to switch its
source of cooling water for compressors that were later cited by employees as
the spot where they saw smoke and flames just before the explosion.
Russia's Entry into WTO Means Lower Tariffs
The
Russian Duma, the lower house of parliament, has ratified the country's
accession to the World Trade Organization (WTO). As a result, Russia can become
a full WTO member in August.
The entry to the WTO will oblige Russia to lower its import tariffs, among other conditions.
The entry to the WTO will oblige Russia to lower its import tariffs, among other conditions.
On
the paper and board side, Russia is set to reduce import duties for all
containerboard grades by 5% to 10% by 2015-2016. Import tariffs for other
packaging grades, including cartonboard and sack kraft paper, will drop from
the current rate of 15% to 10% by 2015/2016.
China Reveals More Details on Closings
The
Chinese government has released details of this year's campaign to wipe out
outdated pulp and paper machinery, planning to retire a total capacity of 8.80
million tonnes/yr.
As
of July 9, there are 588 pulp and paper firms from 23 provinces on the list
detailing all the machines to be shut down.
Shandong Tianhe Starts 100M mt P&W PM
Shandong
Tianhe Paper has commissioned a 100,000 tonne/yr uncoated printing and writing
(P&W) paper machine at its mill in Ningyang county, Shandong province,
China.
The
firm sells the products on the domestic market through its 26 sales branches
across the country.
The
facility already houses four uncoated P&W paper machines that have a
combined capacity of 100,000 tonnes/yr.
APRIL to Start 450M mt Uncoated Woodfree PM
Asia
Pacific Resources International (APRIL) looks set to commission a 450,000
tonne/yr uncoated fine paper machine by the end of July at a new site in
Jiangmen city, Guangdong province.
The
unit, dubbed PM 11, is 8.65 m wide and has a design speed of 1,800 m/min. Metso
Paper supplied it.
The
contact said that the PM's output will be marketed mainly in China. Half of the
output will be converted into cut-size copy paper on site, and the other half
will be sold on the market.
H1 12; Magazine Starts Slow, But Closures Down
Magazine launches, closures slower in first half: MediaFinder.com reported that 133 new magazines launched in the first half of the year compared with 138 in the year-earlier period. Forty-eight magazines closed, down from 74. Twenty-one new b-to-b titles debuted in the first half of the year, down from the 34 that debuted in the year-earlier period, according to data released by MediaFinder.com, an online database of U.S. and Canadian publications.
Eight b-to-b publications, including The Grower, closed in the first half of the year compared with 13 closures in the year-earlier period, MediaFinder.com said.
Eight b-to-b publications, including The Grower, closed in the first half of the year compared with 13 closures in the year-earlier period, MediaFinder.com said.
Consumers Still Trust Traditional Media
Traditional Media Still Most Trusted Sources of Info and News: A recent study finds consumer trust in traditional media is much higher than digital media, while online research holds the most sway with influencing brand-buying buying decisions.
The study, examining the attitudes of over 24,000 consumers, finds that the most-trusted medium for news and information is television (45%), followed by newspapers (20%) and then radio (18%). Only one in eight (12.5%) respondents selected online news sources as most trusted.
The study, examining the attitudes of over 24,000 consumers, finds that the most-trusted medium for news and information is television (45%), followed by newspapers (20%) and then radio (18%). Only one in eight (12.5%) respondents selected online news sources as most trusted.
NAPL’s State of the Industry Report Previewed
NAPL’s State of the Industry Report Candidly Reports on Tough Issues:
In the most recent NAPL NewsTalk Live presentation, Andy Paparozzi, NAPL’s Chief Economist, previewed some of the key findings of the upcoming NAPL State of the Industry report. Andy reported good news and bad news. The good news is that sales are not declining overall—they are stable. The bad news is that manufacturing costs are rising, pressure remains on pricing increases resulting in a classic profit crunch. Also discussed was what the leaders in the industry are doing to counter this problem.
In the most recent NAPL NewsTalk Live presentation, Andy Paparozzi, NAPL’s Chief Economist, previewed some of the key findings of the upcoming NAPL State of the Industry report. Andy reported good news and bad news. The good news is that sales are not declining overall—they are stable. The bad news is that manufacturing costs are rising, pressure remains on pricing increases resulting in a classic profit crunch. Also discussed was what the leaders in the industry are doing to counter this problem.
Survey; Only 20% of Executives Confident in Campaigns
The Demand Generation Disconnect:
Only 20 percent of sales and marketing executives are confident that their current demand generation campaigns are effective, according to recently released research from Corporate Visions, Inc., a leading sales and marketing messaging company. The report, Q2 2012 Sales and Marketing Messaging Report, is based on a survey of more than 440 b-to-b sales and marketing professionals around the globe.
Only 20 percent of sales and marketing executives are confident that their current demand generation campaigns are effective, according to recently released research from Corporate Visions, Inc., a leading sales and marketing messaging company. The report, Q2 2012 Sales and Marketing Messaging Report, is based on a survey of more than 440 b-to-b sales and marketing professionals around the globe.
InfoTrends; Document Outsourcing Forecasts, 2011-2016
InfoTrends' U.S. / European Document Outsourcing Forecasts for 2011-2016: InfoTrends has just released its latest document outsourcing forecasts for the United States and Western Europe. Both forecasts, U.S. Document Outsourcing Market Forecast: 2011-2016 and European Document Outsourcing Market Forecast: 2011-2016, provide detailed snapshots of the document outsourcing market, forecast growth over the next five years, and include an analysis of trends driving the industry at present and expected to drive change in the future.
Wednesday, July 11, 2012
Big 3 Business Mags Post Ad Gains
Big 3 business magazines post ad page gains: The Big 3 business magazines—Bloomberg Businessweek, Forbes and Fortune—posted ad page gains in the first half of the year compared with the year-earlier period, according to Publishers Information Bureau figures. Forbes led the way with a 13.0% gain in ad pages, followed by Bloomberg Businessweek (6.4%) and Fortune (4.0%).The magazines outperformed the broad consumer magazine market, which posted an 8.8% decline in ad pages in the first half of the year.
Power of Print Magazine Advertising
Research Reveals Power of Print Magazine Advertising: New research, launched by IPC Media, has found that magazines drive consumers toward purchase, are highly engaging and trusted, and are the medium most likely to hold consumers’ sole attention.
Insights On The Millennial Generation
http://www.delivermagazine.com/2012/07/building-a-buzz-gen-y-expert-shares-her-insights/
As the founder and CEO of Buzz Marketing Group, Tina Wells has made it her business to keep her finger on the pulse of the “Millennial” generation. As the author of Chasing Youth Culture and Getting It Right, a leading field guide on understanding this increasingly influential demographic group, Wells is trying to help CMOs make Millennials (those born between 1985 and 2004) their business as well.The stakes, of course, are huge. Millennials — also known as Gen Y — represent a $43-billion market, so getting it right with this generation of consumers can make or break a business.
As the founder and CEO of Buzz Marketing Group, Tina Wells has made it her business to keep her finger on the pulse of the “Millennial” generation. As the author of Chasing Youth Culture and Getting It Right, a leading field guide on understanding this increasingly influential demographic group, Wells is trying to help CMOs make Millennials (those born between 1985 and 2004) their business as well.The stakes, of course, are huge. Millennials — also known as Gen Y — represent a $43-billion market, so getting it right with this generation of consumers can make or break a business.
Tembec To Idle Canadian Pulp Mill
Tembec to idle Chetwynd pulp mill:
Tembec has announced its plans to indefinitely idle its high-yield pulp mill in Chetwynd, British Columbia.The mill will be idled on September 16.“The high-yield pulp market has continued to soften over the past year. At today’s price levels, it is virtually impossible to maintain viable operations given the current cost structure of the Chetwynd mill,” stated Chris Black, Tembec Executive Vice President and President of the Paper and Paper Pulp Group.
High-yield pulp is used in printing and writing papers, paperboard as well as tissue and towelling. Most of the pulp produced at the Chetwynd mill is shipped to Asia.
Tembec has announced its plans to indefinitely idle its high-yield pulp mill in Chetwynd, British Columbia.The mill will be idled on September 16.“The high-yield pulp market has continued to soften over the past year. At today’s price levels, it is virtually impossible to maintain viable operations given the current cost structure of the Chetwynd mill,” stated Chris Black, Tembec Executive Vice President and President of the Paper and Paper Pulp Group.
High-yield pulp is used in printing and writing papers, paperboard as well as tissue and towelling. Most of the pulp produced at the Chetwynd mill is shipped to Asia.
Conde Nast Shakes Up Sales Division
http://adage.com/article/media/conde-nast-shakes-crucial-corporate-sales-division/235963/
Conde Nast, the publisher of magazines from Vogue to The New
Yorker, is making changes at its corporate sales operation, where major
advertisers come to place big ad buys across multiple magazine brands.
Content Volume Impact on Digital Subs
Study: Higher-Volume Content Leads to More Digital Subscription Sales: Press+, RR Donnelley's metered paid digital content service, conducted a recent study that looked at how daily content volume on some of its customer sites impacted the number of subscription sales. The findings indicate that higher-volume postings on a daily frequency led to significantly higher sales in the first month and on an ongoing basis.
McGraw-Hill On Track For Spinoffs
http://www.marketwatch.com/story/the-mcgraw-hill-companies-files-form-10-registration-statement-for-spinoff-of-mcgraw-hill-education-2012-07-11
The McGraw-Hill Companies today filed an initial Form 10 Registration Statement with the U.S. Securities and Exchange Commission. The filing is in connection with the previously announced separation of the Corporation into McGraw-Hill Financial and McGraw-Hill Education. "The filing of the Form 10 is another important step toward separation and the establishment of McGraw-Hill Financial and McGraw-Hill Education as leading separate companies.
The McGraw-Hill Companies today filed an initial Form 10 Registration Statement with the U.S. Securities and Exchange Commission. The filing is in connection with the previously announced separation of the Corporation into McGraw-Hill Financial and McGraw-Hill Education. "The filing of the Form 10 is another important step toward separation and the establishment of McGraw-Hill Financial and McGraw-Hill Education as leading separate companies.
DirectMail.com Gets Portal Contract
DirectMail.com Gets Marketing Portal Contract from Affinity Center International: DirectMail.com, a leading provider of integrated direct marketing solutions, announced the signing of Reston, VA–based Affinity Center International (ACI) to a one-year contract. Under the terms of the agreement, DirectMail.com will aid in the firm’s direct marketing efforts to promote and grow its AchieveLinks program by developing, implementing and overseeing an automated, Web-based marketing portal that both ACI and DirectMail.com will use to order and customize professional-quality marketing materials and conduct direct mail and email campaigns.
Email Volume; Record-Breaking Levels
Study: Email volume set for record-breaking levels: Email marketing volume remained at record-setting levels during the month of June, with volume growth for the year expected to exceed 2011's level, according to a study by email marketing company Responsys Inc.
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