Thursday, September 6, 2012

Court Affidavit Reviews Port Hawkesbury Prep Cost


Court affidavit reviews ‘crucial’ prep work required to reopen Port Hawkesbury paper mill in Nova Scotia [From the web]:
Repairs will be required to some machinery at the NewPage Port Hawkesbury mill prior to it resuming operations under a new owner, and the timing of the work is considered crucial to restarting the mill.
An affidavit filed with the Nova Scotia Supreme Court by chief restructuring officer Peter Wedlake outlines the measures that will be required to put the mill, which Pacific West Commercial Corp. is currently working to buy, back into a state where it will be able to produce paper. Wedlake said there is a need to take immediate action beyond what has taken place during the almost year-long hot idle of the mill.
The total cost of the materials and work required, including labour, is listed as almost $2 million.

UPM Announces Coated Price Increase

UPM has announced an increase of $3.00 cwt on coated mechanical paper prices, effective with deliveries on or after October 1, 2012. The following grades, in all basis weights and finishes, are included: UPM Cote, UPM Satin, UPM Ultra and UPM Star.

German Paper Industry: Strain on LWC Producers


The paper industry is suffering more than expected from the declining demand for LWC. Printing and publishing companies have recently reported that their order intake is weak or have even complained of declining volumes – even though order books of paper factories are growing again.
The majority of EUWID contacts in the LWC market are not satisfied with the way the year has developed or their annual figures – even a strong finish would no longer be enough to save 2012, many said.

Time Names President of News & Sports Group

Time Inc. Names Todd Larsen EVP and Group President of News and Sports Group:
Time Inc. CEO Laura Lang is filling in her yet to be publicly outlined digital strategy with the hire of Todd Larsen (pictured) as the new executive vice president and group president of Time Inc.’s News and Sports groups. In announcing his appointment, the company is emphasizing his background in building paid content models. 

ABM Forecast: 2013 Postal Rates Will Rise


American Business Media is projecting that commercial mailers and marketers could face a 3.5% increase in postal rates next year.
The U.S. Postal Service is allowed by law to boost postal rates based on cost of living increases as measured by the Consumer Price Index, currently 2.5% to 3.0%. It also can base rates on any unused CPI amounts it has “banked,” which currently is about 0.5% for various postal products.
Legislation being considered by Congress, and urged by the ABM, would delay any rate increases for periodicals for at least two years.

Globally, Newspapers are Growing


Report from the World Association of Newspapers and News Publishers (WAN-IFRA) said in its annual update of World Press Trends:
- More than 2.5 billion people read newspapers in print at least once a week and 600 million read newspapers online. Of those online readers, 500 million read both print and online and 100 million access newspapers in their digital version only.
- Newspaper paid-for circulation increased by 1.1% globally in 2011 compared with 2010, to 512 million.
- The global newspaper audience has grown by 4.2% since 2007.

Hearst Names "Marie Claire" Editor


Just a few hours after news broke of Marie Claire editor Joanna Coles' move to Cosmopolitan [1], Hearst Magazines quashed budding rumors of who will inherit Coles' throne by announcing her successor: Brides editor in chief Anne Fulenwider.

Open Sky Media Expanding in Regional Magazines

The Growth of a Regional Magazine Company: Open Sky Media: After the acquisition of San Antonio, Austin Monthly and Austin Monthly Home, Hadley Capital, a private equity firm specializing in acquisitions, leveraged buyouts, management buyouts, recapitalizations and add-on acquisitions, among other things, founded Open Sky Media in March 2011...Open Sky Media (OSM) is hoping to reach its goal of having 10 to 12 regional titles in its portfolio in the next few years.

Printing Industry: Declining at Slower Pace

U.S. Printing Industry to Continue to Decline at Slower Pace Says IBISWorld Report: The U.S. printing industry has contended with a variety of challenges over the past five years.  The U.S. printing industry has contended with a variety of challenges over the past five years. Consumers are increasingly favoring digital alternatives, such as online media, over printed materials.

Content Marketing Increasing

Content Marketing World: Budgets rise, social media dominates: Marketer commitment to content marketing is on the rise, with greater portions of marketing budgets being devoted to content creation and distribution, according to a new study from the Content Marketing Institute.
Marketers are devoting 31% of their budgets to content marketing, according to CMI's report, which was based on an online survey of 2,400 marketers in August. That is up from 26% reported in last year's study.

Tools for Direct Mail Campaigns

What is one of the most important aspects of your mail campaign??? (Digital Nirvana):
Software.
These days print and mail environments are held to strict requirements of HIPPA, PHI, SOX, and PIPEDA and are responsible for reporting back to those agencies. This can be a headache without the right software...Inserts propose another challenge to any direct mail campaign. Making sure the appropriate inserts ends up in its corresponding envelope can be tricky. Luckily, “intelligent inserting” is here to save the day.