Thursday, July 12, 2012

H1 12; Magazine Starts Slow, But Closures Down

Magazine launches, closures slower in first half: MediaFinder.com reported that 133 new magazines launched in the first half of the year compared with 138 in the year-earlier period. Forty-eight magazines closed, down from 74. Twenty-one new b-to-b titles debuted in the first half of the year, down from the 34 that debuted in the year-earlier period, according to data released by MediaFinder.com, an online database of U.S. and Canadian publications.
Eight b-to-b publications, including The Grower, closed in the first half of the year compared with 13 closures in the year-earlier period, MediaFinder.com said.