The Reader's Digest Association hired
advertising industry veteran Tom Bosco as director of digital sales for the
company’s Home & Garden Group. In his new role, Bosco will oversee sales
and revenue strategy for the group’s digital division, Haven Home Media. Prior
to joining Reader’s Digest Association, Bosco worked with with industry
partners to conceive and build MSN Video. He also saw the launch of AOL
Video and then spearheaded the MySpaceTV launch. The Home & Garden Group
provides content to 49 million consumers through various multichannel brands,
which include The Family Handyman, Birds & Blooms,
Country, Country Woman, Farm & Ranch Living and Reminisce.
