Tuesday, September 18, 2012

Popularity Of Consolidated Media Brand Grows

http://www.btobonline.com/article/20120917/MEDIABUSINESS/309179998/popularity-of-consolidated-media-brand-reports-grows
This month American City Business Journals began offering media buyers the Consolidated Media Report from the Audit Bureau of Circulations for 37 of its business newspapers. The CMR, a relatively new offering from ABC, measures the number of people the local business journals reach in print, via email newsletters, and through conferences and other forms of media.