Total
boxboard production increased by 1.6 percent compared to July 2012, and
increased 0.4 percent from last month. Unbleached Kraft Boxboard production
decreased from the same month last year, and decreased compared to June 2013.
Total Solid Bleached Boxboard & Liner production increased compared to July
2012, but decreased compared to last month. The production of Recycled Boxboard
increased compared to July 2012, and increased when compared to last month.
Friday, August 16, 2013
Buckeye Approves Merger with G-P
Buckeye
Technologies Inc. announced that at a special stockholders' meeting held today,
Buckeye stockholders approved the Agreement and Plan of Merger, dated as of
April 23, 2013, by and among Georgia-Pacific LLC, GP Cellulose Group LLC
("Purchaser") and Buckeye.
More
than 84% of the total outstanding shares of Buckeye common stock eligible to
vote as of the July 8, 2013 record date were voted in favor of the adoption of
the merger agreement. Buckeye stockholders also approved the non-binding
advisory proposal regarding merger-related compensation with a vote of more
than 83% of the total outstanding shares of Buckeye common stock eligible to
vote as of the July 8, 2013 record date.
Upon
the closing of the transaction, Buckeye will become an indirect, wholly-owned
subsidiary of Georgia-Pacific, and Buckeye stockholders (other than Buckeye
stockholders who have properly exercised rights of appraisal) will be entitled
to receive $37.50 in cash, without interest and subject to any withholding of
taxes required by applicable law, for each share of Buckeye common stock owned
at the time of the transaction's closing.
DMA: Guide to Direct Mail Campaigns
Budget – This is fundamental. It will help you determine exactly what kind of mailing you can afford. Expenses will likely include data purchase or rental, creative development, postage, production costs, the offer, and response handling.
Tell your coworkers – Customer-facing employees will need to know about the mailing campaign, so be sure to brief them. Make sure any digital assets are up-to-date and that the sales team is prepared to follow up if need be.
Know your target market – This means that if you're targeting consumers, be aware of age, gender, geography, the type of household they live in, and their purchasing habits; if you're targeting businesses, be aware of geography, size, vertical and employee turnover. You'll also want to be aware of the employees within that business you're targeting—what their job titles and functions are and how much influence they have. Whoever your recipient is make sure you get the name, title, and salutation correct. Also, determine whether you plan to mail all of the recipients at once or in stages.
Know your objectives – Your goal will define the tactics you use, whether it's to promote products or services, generate leads for future follow-up calls or mailings, increase awareness, or build loyalty. Once you've figured this out, have a plan on how to objectively measure the campaign's success.
Know your message – Consider segmenting the message for different recipients. And lay out a plan what will happen when the recipient responds to the call-to-action. Be sure to make the call-to-action simple for the recipient.
Printing Impressions Announces Gold Ink Winners
Here
at Printing Impressions we received
900+ submissions (in nearly 50 different categories) for the Gold Ink contest
from companies all across the globe. We are happy to report that the Gold,
Silver and Bronze winners have been posted on our www.goldink.com/gold-ink-winners
site. While there, you can also view the winners by category, check out all of
the 2013 Entrants, meet the 2013 Gold Ink Judges, and even find out who has
been selected as the 2013 PI/RIT Hall of Fame Inductees.
Thursday, August 15, 2013
AF&PA Reports Box Shipments
US corrugated
box shipments in July jumped 2.9% from a year ago, while containerboard
inventories grew 110,000 tons from the prior month, according to Fibre Box Assn
(FBA) and American Forest and Paper Assn (AF&PA) statistics released today.
Box
shipments in July totaled 30.749 billion ft2, up 2.9% from a year ago on the
same number of 21 "official" shipping days in both periods, according
to FBA. Year-to-date shipments are up 0.1% actual and 0.8% average-week,
adjusted for one less shipping day this year.
Mark
Wilde of Deutsche Bank said box shipments may have benefitted from a
"phantom day" this July, with FBA not counting Friday July 5 as a
"shipping day" but some box plants reportedly running on that day.
Containerboard
inventories at box plants and mills surged 110,000 tons in July to end the
month at 2.333 million tons. This would be more than the 77,000 ton average
increase over the past decade for July, according to analysts.
The
latest month's 110,000 ton jump in inventories followed June's 83,000 ton increase
for a 193,000 ton increase over the last two months, noted Chip Dillon of
Vertical Research Partners.
US
containerboard mill operating rates throttled back to 98.6% in July from 99% in
June and an average rate of 96.5% year-to-date, according to AF&PA.
Containerboard
production jumped 5.3% in July from a year ago, despite an 11.6% drop in export
liner and medium output. Year-to-date containerboard production is up 2.3%,
while export output is now down 0.6%, AF&PA reported.
UPM Sells Operations at Kaukas Sawmill to Lännen
UPM yesterday signed an agreement on the sale of further
processing operations at Kaukas sawmill in Lappeenranta, Finland, to Lännen
Painepuu Oy, part of Kuusisto Group. The 11 employees of the further processing
mill will continue working at UPM Kaukas sawmill with the current terms.
The
parties have agreed not to disclose the sales price.
The
production of planed and pressure impregnated wood products at Kaukas will end
along the sale. Lännen Painepuu will transfer the production machinery away
from Kaukas further processing mill by the end of this year.
PPEC: Fact Site on Paper Bags
The
Canadian paper packaging industry's environmental council, PPEC, today
announced the launch of a new website specifically focussed on paper bags: www.paperbagscanada.org
"There
is information (and a lot of misinformation) about paper bags scattered all
over the place," said PPEC Executive Director, John Mullinder. "What
we are trying to do here is to ensure that customers and consumers have easy
access to accurate, concise, and current information on the paper bags used in
Canada."
The
website has sections on the different types of paper bags and what they are
made from; the renewability of Canada's forest resource; the mills' high use of
carbon-neutral biomass or renewable energy to make bag material; and the
widespread recyclability and compostability of paper bags themselves. There is
a section on policy issues such as bag bans and fees, and life cycle analysis.
There's even a quiz and a "Fact and Fiction" section.
How Catalogs Drive Your Business
http://www.retailonlineintegration.com/article/how-catalogs-drive-your-business/1
The printed catalog is the main driver of traffic to the web. However, with all of the other touchpoints available to consumers today, how do we really know the impact of catalog mailings on web sales? And why do we give so much credit to the print catalog? There are a few reasons why, and they include the following:
The process of matching back order files to mail tapes gives companies the strongest sense of how catalogs drive web business.
When looking at your order curves, you'll see that online sales spike every time a catalog hits in-home
Contact strategy testing: Try testing holdout panels in mail vs. no mail split tests. The mailed segments always perform better.
A reduction in catalog circulation always results in a reduction of sales from the web.
The printed catalog is the main driver of traffic to the web. However, with all of the other touchpoints available to consumers today, how do we really know the impact of catalog mailings on web sales? And why do we give so much credit to the print catalog? There are a few reasons why, and they include the following:
The process of matching back order files to mail tapes gives companies the strongest sense of how catalogs drive web business.
When looking at your order curves, you'll see that online sales spike every time a catalog hits in-home
Contact strategy testing: Try testing holdout panels in mail vs. no mail split tests. The mailed segments always perform better.
A reduction in catalog circulation always results in a reduction of sales from the web.
Coldwater Creek Hires New SVP, CMO
Before joining the women's accessories and apparel retailer, Cavanagh served as SVP of brand marketing for LOFT where she repositioned and distinguished the brand from Ann Taylor Loft. She also made her mark on the publishing industry by serving as associate publisher of creative services for VOGUE and holding a multitude of marketing positions at Conde Nast Traveler, Harper's Bazaar, Men's Health, and SELF.
Shakeups at Condé Nast and Martha Stewart Living
Condé Nast Traveler’s new editor-in-chief Pilar Guzmán comes to the company after serving as vice president and editor-in-chief of MSLO’s flagship publication Martha Stewart Living since March 2011.
Guzmán, who returns to Condé Nast after her stay as editor-in-chief of its since-shuttered parenting magazine, Cookie, from 2005 to 2009, will take over the post from current editor-in-chief Klara Glowczewska who is leaving, effective Sept. 3, 2013.
Guzmán’s replacement at MSLO will be current Martha Stewart Living editorial and brand director Eric Pike, the company announced Wednesday. Pike joined MSLO in 1992 as an associate art director for the magazine and will assume all duties of editor-in-chief for the publication effective immediately.
Men's Lifestyle Magazines Leading in Digital
The PPA has released the data to give what it believes is a more comprehensive overview as to how titles are performing, as it includes digital additions as well as print circulation.
The top digital brand is GQ, which sold a monthly average of 12,231 copies digitally, up 127% on the year.
Men's Health is second with sales of 12,018, up 100%, and Total Film third, with a digital circulation of 12,280, up 152%.
The top magazine brand across print and digital is IPC's What's on TV, with a combined circulation of 1,084,302, though the proportion of digital circulation is miniscule, at 1,104 e-editions,
Behind What's on TV are the monthly titles Glamour and Good Housekeeping.
Glamour now has a combined circulation of 404,371, with digital making up 4,575 of its overall circulation.
It is closely followed by Good Housekeeping with an overall circulation of 400,228, with digital editions at 4,567.
Folio: People on the Move
http://www.foliomag.com/2013/people-move-8-15-13#.Ug03lbyYyKw
er. She was most serving as politics reporter at The Huffington Post, based in Washington, D.C.
SANDOW has promoted Pamela S. McNally to executive director, digital. Previously McNally served as digital media director at Interior Design Media. Also, Shawn Larson has joined SANDOW as vice president, production, a newly created position at the company.
And more...
David Marks has joined Publishers Press as northeast regional sales manager.
Marks has 23 years experience in print sales, including working for
QuadGraphics and Fry Communications.
Scottsdale magazine has appointed Michael Hiatt as publisher.
Most recently, he served as publishers of Phoenix magazine and Phoenix
Home & Garden.er. She was most serving as politics reporter at The Huffington Post, based in Washington, D.C.
SANDOW has promoted Pamela S. McNally to executive director, digital. Previously McNally served as digital media director at Interior Design Media. Also, Shawn Larson has joined SANDOW as vice president, production, a newly created position at the company.
And more...
MediaPost Mag Bag
Town & Country is raising its rate base from 5.5% from 450,000 to 475,000, effective with the magazine’s January issue. That’s the first rate base for the high-end domestic title in a decade. The magazine also recently boosted its cover price from $4.99 to $5.99, effective with its September issue.
The Atlantic Adds New Video Offerings
This week The Atlantic rolled out several new video offerings and increased the size of its video team. New installments of two original series, “Economics in Plain English” featuring senior editor Derek Thompson, and “The User’s Guide to Energy” with senior editor Alexis Madrigal, are now live on The Atlantic’s video channel.
Ser Padres Sponsors Kidcation Week In San Antonio
Meredith Corp.’s Ser Padresis sponsoring the first Kidcation Week in San Antonio, TX, by offering families a free half-day admission to the San Antonio Children’s Museum on August 17.
Mastrangelo To Associate Publisher, Advertising, Self
Matt Mastrangelo has been named associate publisher, advertising, for Self, effective Sept. 3. Mastrangelo recently served as publisher of Rolling Stone and RollingStone.com, in addition to running the Music Marketing Group at Wenner Media. During his 12-year tenure, he also served as publisher of Men’s Journal and executive director of corporate sales and integrated marketing. Before that, he worked at Family Circle for 10 years.
Meeks To Editor, Atlantic Media Strategies
Brock N. Meeks has joined Atlantic Media Strategies, the in-house creative solutions outfit at Atlantic Media, as editor. In this role, he will oversee editorial strategy for Ideas Lab, a Web site sponsored by General Electric that explores new approaches to policy areas like manufacturing, technology, and jobs.
And more...
USPS Launches Major Upgrades to Priority Mail
Capitalizing
on strong growth in its shipping business, the United States Postal Service has
launched major changes to its Priority Mail line-up, with improved features
including free insurance, improved USPS Tracking™ and day-specific delivery
which are expected to generate more than a half a billion dollars in new
revenue over the next year.
“This
major upgrade of our Priority Mail products is one of the most dramatic new
offerings from the Postal Service that meets the strong marketplace demand for
core shipping features at affordable pricing,” said Patrick R. Donahoe,
Postmaster General and Chief Executive Officer. “We believe this Priority Mail
line-up positions the Postal Service very competitively in the shipping
marketplace and gives small businesses and other frequent shippers a continued
and compelling reason to do business with the Postal Service.”
Priority
Mail will now provide scheduled delivery – 1-day, 2-day or 3-day based on the
origin and destination of the package.1 The Postal Service also will provide
improved USPS Tracking™ for all Priority Mail products. Tracking and scheduled
delivery information will be prominently and conveniently located on customer’s
retail receipts and is also available online using Track and Confirm.
Commercial Print Ships/Employee Sideways Trend
about $500 per year. The rest is inflation.
The number is in the range of $177,000 per employee, and it recently peaked in Spring 2011 at about $183,000. In 2008, it was as high as $186,000. These vary by segment, but those data are not available in a monthly format that allows continuous analysis. Commercial offset is in the range of $225,000 per employee, while pre- and post-press businesses average about $140,000. Data about all 12 NAICS segments as defined by the Commerce Department are not available consistently.
Subscribe to:
Posts (Atom)