Linn’s Stamp News reports that the US Postal Service plans a
slightly gimmicky unveiling for its stamp honoring the 50th anniversary of the
1963 March on Washington. Instead of releasing the image well in advance, as it
used to do, the USPS will reveal the design “pixel by pixel” on its Facebook
page. Each time a Facebook member “participates” by allowing their profile
photo to be added to a “virtual March on Washington Stamp Mosaic” another pixel
of the stamp design will be revealed. The virtual “unveiling” is set to begin
next week, and conclude with the official ceremony marking the First Day of
Issue in Washington on August 23. Linn’s says that a portion of the artwork
(presumably more than just one pixel?!) will be withheld until the ceremony. All of which may explain why the USPS is apparently looking
to hire a social media specialist!
