Innovation is taking over the publishing industry, and big
names such as Forbes are at the helm of
the change. Over at BtoB Media Business,
President and CEO Mike Perlis discusses how Forbes has stayed current in the
publishing world for nearly 100 years.
By approaching each day as a “startup” company, the leading authority in
business media is able to apply innovation to everyday publishing. The symbiotic relationship that exists
between print and digital publishing can make or break a publication – and
Forbes thrives on that synergy.
Listen to Perlis discuss his strategyOpens in a new window.