http://www.adweek.com/news/press/cond-nast-touts-biggest-september-five-years-151247
Fashion
bible Vogue is taking the top spot in the closely watched September ad page
contest, which is widely seen as a yardstick of the health of the
industry.
The
Condé Nast book weighed in last year at 658
ad pages; this year, publisher Susan Plagemann added 1 percentage point for
a total of 665 total ad pages. That marks four issues in a row of growth and
Vogue’s second largest issue ever. (2007 remains the record-breaker with 725 ad
pages, but that number included a Fashion Rocks supplement.)
Time
Inc.'s InStyle, historically a close second to Vogue, came in at 455 pages.
Publisher Karin Tracy, who joined
from Entertainment Weekly in May, succeeding Connie Anne Phillips, tweeted
that the September issue was its largest-ever. Also closing its largest issue
ever is sister title People StyleWatch, up 3 percent with 190 ad pages.
