Teen Vogue, Toyota Promote Safe Driving

Teen Vogue and Toyota Let Teens Steer Campaign Advocacy:

Cars and couture may seem like an unlikely pairing. But after seeing that, on average, seven teenagers between the ages of 16 to 19 died every day from motor vehicle accidents in 2010, according to The Centers for Disease Control and Prevention, Teen Vogue and Toyota Motor North America put the pedal to the metal and last week launched the fully-integrated “Arrive in Style” campaign to raise awareness of the risks of distracted driving among teenage girls.