Tuesday, April 9, 2013

Magazine Start Up Still Attractive Prospect

“Everybody thinks it’s crazy to start a magazine today,” said Alexia Niedzielski, who is starting her third at the age of 30... We are sitting at a fashionable restaurant... -->
Seated opposite is Elizabeth von Guttman, 36, her partner in their previous publishing ventures, Industrie, the influential magazine for fashion insiders, and Ever Manifesto. Between them is Jonathan Wingfield, 39, the former editor of Numéro. Not present, but equally as involved are Thomas Lenthal, the art director of the art-and-erotica journal Paradis. Collectively, the five-person editorial board represents the next generation of Annas, Graydons and Graces. Or so they hope.
Their latest project, set to make its debut in May, is a deep-thoughts magazine about the fashion industry, called System.