Monday, March 11, 2013

Men Still Prefer Newspapers for Sports

http://www.mediapost.com/publications/article/195349/newspapers-remain-top-sports-source-for-men.html#axzz2NGRghbV
Between social media, mobile and cable TV, sports news outlets have been proliferating -- but newspapers are still the top source for sports news for sports fans. Among male sports fans ages 18-54, 76% cited the sports section of their local newspaper Web site as one of their “go-to” sources for sports news, while 69% cited the print edition. 
That compares with 66% for ESPN.com, 46% for league sites, 45% for Yahoo Sports.com, and 45% for ESPN Sports Center. Further down the list, 33% said sports talk radio and 23% said Sports Illustrated or SI.com.