A move away from online channels and toward physical spaces
— e.g., pop-up, outlet and brick-and-mortar stores — to market products is
trending for Retail Online integration readers, at least according to this
year's Annual Trends Survey. They'll also rely more on television, digital
catalogs and social media this year to increase consumer engagement and
ultimately grow sales. Their biggest challenge? For the third year in a row,
customer acquisition.
