Glossy products still look best on the glossy
page.
Advertising for luxury brands is driving
increases in first-quarter ad pages at big magazine publishers, a welcome dose
of good news for companies that have grappled with layoffs, restructurings and
general malaise in a business whose fortunes have fallen as the online world
has grown.Conde Nast, Hearst Magazines, Time Inc and Rodale all expect a rise in ad pages sold in their magazines for the first quarter.