Benetton
Group is the latest global apparel company to join Greenpeace’s Detox
Program. The Italy-based retailer, which operates 6,500 stores in 120
countries, is another coup for Greenpeace.
With its commitment to eliminate the release of toxic chemicals into water supplies and out of factories, Benetton joins apparel firms including Nike, Puma, Marks & Spencer and Zara.
Similar to other fashion companies who have
signed Greenpeace’s pledge, Benetton promises to end the release of hazardous
chemicals throughout the company’s global supply chain by 2020. This latest
move by Benetton follows on the heels of other changes
to which the company committed in recent years, including the switch to liquid
wood clothes hangars, more eco-friendly white kraft paper bags printed with
only water-based ink, reduced packaging and the increased monitoring of
emissions throughout its operations.
With its commitment to eliminate the release of toxic chemicals into water supplies and out of factories, Benetton joins apparel firms including Nike, Puma, Marks & Spencer and Zara.