Publishers' digital editions continued their steady march upward. For the first half of 2013, the number of digital replica editions roughly doubled to 10.2 million, compared with 5.4 million the previous year, the Alliance for Audited Media reported.
Digital editions still comprise a tiny percentage of overall magazine circulation, at just 3.3%.
The top magazine by overall paid and verified circulation is AARP The Magazine, at 21.9 million, which marks a decline of 2.7% from the previous year. Woman's World, which is published by Bauer Media, was the top magazine for single-copy sales at 1.1 million, a 4% drop from the previous year.
Among digital replica editions, Game Informer Magazine is tops with a circulation of 2.9 million. No. 2 among digital replicas is Reader's Digest, with a circulation of just over 292,000.
The Alliance for Audited Media, formerly the Audit Bureau of Circulations,compiled total circulation for 390 magazines, which reported their paid and verified subscriptions and single copy sales to the organization.
The 390 major magazines included in the report are just a fraction of the more than 7,000 titles sold in the U.S., it noted.
Newsstand sales, the statement continued, only account for around 10% of overall circulation, and AAM measures only a portion of that.
