Troy
Young, president of Hearst Magazines Digital Media, today announced the
appointment of Mike Smith to the new role of vice president, revenue platforms
and operations, and the promotion of Mike Dushane to vice president, product
development. The hires are part of the process to align technology, content
creation and advertising, enabling Hearst teams to build more engaging digital
media products and respond quickly to market opportunities. Smith and Dushane
will report to Young, and start in their new roles immediately.
Since
2000, Smith has been at Forbes, rising from chief technology officer of
Forbes.com to president of Forbes.com and chief digital officer of Forbes
Media. He was involved in all aspects of the business, including leading a team
at Forbes to create a programmatic sales operation, supporting the development
of advertising solutions and technology, and working with the editorial team to
deploy the Forbes.com contributor platform. Before that, he was chief
information officer at TheStreet.com and a director of information technology
at HBO from 1991 to 1999.
The Hearst Men’s Group named Lisa Boyars executive director, group
marketing. In her new role, Boyars will be responsible for the marketing teams
of Car and Driver, Popular Mechanics
and Road & Track. Since
2007, Boyars has been working for Condé Nast Media Group, rising from
integrated marketing director to senior director of client and marketing
solutions. She was a co-founder of Condé Nast Ideactive.
