Amid declining ad pages and stagnant or
declining circulation, you don’t hear much nowadays about big new consumer
magazine launches -- but Bauer Publishing, the German company behind In
Touch Weekly, is apparently
unfazed, as it unveiled plans to launch not one but three new magazines.
The biggest new addition to the Bauer portfolio is Closer,
a celebrity weekly targeting women in their mid-30s and 40s, which will launch
in November.
Bauer is also planning to launch Girl’s World,targeting girls ages six to 10, debuting in October with a publication schedule of seven times per year.
Finally, the company plans to launch Celebrations, a Woman’s World spinoff, which will appear six times a year around holidays.
Bauer is also planning to launch Girl’s World,targeting girls ages six to 10, debuting in October with a publication schedule of seven times per year.
Finally, the company plans to launch Celebrations, a Woman’s World spinoff, which will appear six times a year around holidays.
