The 2013 MPA/PBAA
Retail Marketplace opened Monday and wraps up today in Philadelphia. Publishing Executive had the chance to sit in on some
interesting presentations. (After all, they came to Philly — it’s the least we
can do!)
Mary Berner, President and CEO of The Association of Magazine Media (MPA) started the conference off with her usual energetic call to action and to “innovate, innovate, innovate.” Next up, PE’s own Dr. Samir “Mr. Magazine” Husni led a panel discussion of magazine CEOs including David Carey of Hearst, Steve Lacy of Meredith, Bob Sauerberg of Condé Nast, and Efrem (Skip) Zimbalist of Active Interest Media.
Mary Berner, President and CEO of The Association of Magazine Media (MPA) started the conference off with her usual energetic call to action and to “innovate, innovate, innovate.” Next up, PE’s own Dr. Samir “Mr. Magazine” Husni led a panel discussion of magazine CEOs including David Carey of Hearst, Steve Lacy of Meredith, Bob Sauerberg of Condé Nast, and Efrem (Skip) Zimbalist of Active Interest Media.