90% of Magazine & Newspaper Publishers Producing Mobile Content: In 2009, 51% of publications had developed mobile-optimized content. Four years later, the number has jumped to 90%--with the remaining 10% expected to join suit within the next 12 months.The AAM survey finds publishers remain “pragmatic about their print publications.” Less than 15% plan to reduce their print publishing frequency and less than 3% think their publication will be digital-only in the next five years.