Magazines are unveiling new looks, as publishers
reposition titles to keep pace with the changing interests and habits of
readers. Both Redbook and Taste
of Home have been revamped to make them more social and
mobile-friendly.
The Reader’s Digest Association is revamping Taste
of Home, giving it a new look and 20% more pages of editorial
content. Now perfect-bound and printed on a heavier stock, Taste
of Home will include more healthy recipes and health-related
content, as well as clip-and-save recipe cards, and a new logo. According to
the fall 2012 MRI index, Taste of Home reaches 11.1 million
readers.
The Week is
raising its rate base for the second time in six months, owner Dennis
Publishing announced this week. Beginning July 1, The Week
will have a rate base of 550,000, up 2.8% from 535,000.
And more...
