http://www.ypg.com/en/newsroom/602-yellow-pages-group-alters-print-directory-sizing-in-favour-of-more-compact-forma
Yellow Pages Group (YPG), a leading
multimedia and marketing solutions company, is reducing its traditional 9” x
11” Yellow Pages™ directory to a handier 7” x 9” format as part of an ongoing
upgrade of its print products. The change will take place on a rolling basis
across Canada. As the company continues its transformation to a digital
marketing solutions and services provider, it has been actively streamlining
and modifying its print product segment based on feedback around usage and
format.
