The two “most notable” magazine launches of 2012 were
(in this order) a magazine aimed at the kind of extreme gun enthusiasts who
covet assault weapons, and a magazine aimed at young children,
according to an annual list published by consumer magazine trend follower,
Samir Husni, a professor at the University of Mississippi, who is also known as
the “Magazine Guy.”
The aptly named Recoil ranked No. 1, Husni explained to online business news service CommPRO.biz, because it is “an artfully-done, gun-lifestyle magazine that is selling for as much as $125 an issue on eBay.”
No. 2 Highlight’s Hello, a spinoff of the long-running children’s magazine, which Husni says is aimed at ages 0-2, although its readership likely skews on the higher end.
No. 3: Dujour (targets the $5 million net-worth crowd)
No. 4: Howler (aimed at soccer enthusiasts)
No. 5: Cosmopolitan for Latinas (for Latinas, of course)
The aptly named Recoil ranked No. 1, Husni explained to online business news service CommPRO.biz, because it is “an artfully-done, gun-lifestyle magazine that is selling for as much as $125 an issue on eBay.”
No. 2 Highlight’s Hello, a spinoff of the long-running children’s magazine, which Husni says is aimed at ages 0-2, although its readership likely skews on the higher end.
No. 3: Dujour (targets the $5 million net-worth crowd)
No. 4: Howler (aimed at soccer enthusiasts)
No. 5: Cosmopolitan for Latinas (for Latinas, of course)
