When marketers discuss how direct mail fits into their overall campaign efforts, it is often described as the “workhorse” — dependable, reliable and effective; the channel that guarantees a tactile piece of marketing material will reach a prospect’s mailbox.
Wednesday, June 20, 2012
Data Management, List Management, Marketing Tips
http://www.delivermagazine.com/2012/06/test-for-success/
When marketers discuss how direct mail fits into their overall campaign efforts, it is often described as the “workhorse” — dependable, reliable and effective; the channel that guarantees a tactile piece of marketing material will reach a prospect’s mailbox.
When marketers discuss how direct mail fits into their overall campaign efforts, it is often described as the “workhorse” — dependable, reliable and effective; the channel that guarantees a tactile piece of marketing material will reach a prospect’s mailbox.
