Hearst Digital Media Expands ELLE Partnership with Style Coalition:
In addition to a new portfolio of magazines, Hearst also inherited ELLE’s partnership with the Style Coalition blog network during its 2011 Hachette acquisition. Hearst Digital Media will expand this partnership to include Hearst’s 28 digital properties; its ad team will also sell Style Coalition display advertising, in addition to using SC resources to create custom programs for marketing clients.
