Next Issue Adds Titles, Marketing Campaign
Next Issue, the
magazine newsstand app sponsored by Condé Nast, Hearst, Meredith, News Corp.
and Time Inc., recently announced the addition of eight new titles to its
catalog—bringing the total number of offerings to 80. Next Issue, which in the
past was the target of criticism for its slow pace of expansion and
initial roll-out on a very limited number of devices, has stepped it up as of
late, finally coming to the iPad in July (though having problems on Android) and publicizing its
$9.99 all-you-can-eat access plan via high-profile TV and Web ads, one of which
ran this week during the Colbert Report on Comedy Central.
