Tuesday, November 6, 2012

Eliezer Print Management Rebrands As Continuum

http://primummarketingcommunications.createsend1.com/t/ViewEmail/j/3C74402C66EE6601/4BA8D0F8353FF1E944D0DD5392A9C75A
Eliezer, a print management industry leader, announces its rebranding as Continuum. Along with the release of a new brand and logo, the company has launched a redesigned website, www.continuum-mps.com . The rebrand is the result of Continuum’s exceptional growth and increased recognition in the managed print services industry. “Print management involves many steps and needed areas of expertise. We chose the new name Continuum to showcase our team’s ability to act as an extension of our clients’ business and be there for their every print management need, allowing them to focus on their core business objectives,” said Jonathan Shean, COO of Continuum. Continuum evolved out of two long-standing and successful companies: A.T. Clayton, a paper services company, and J.S. Eliezer & Associates, a print consultancy business. All three sister companies are wholly-owned subsidiaries of the Marubeni Corporation, a $55 billion global organization. These strong relationships, along with Continuum’s customized technology platform, Gateway, provide clients with the people, processes and technology required to dramatically impact their print strategy.

Resolute To Permanently Shutdown Machine

Resolute Forest Products to permanently shutdown paper machine #10 at Laurentide mill in Shawinigan, Quebec:
Resolute Forest Products has announced that it is permanently shutting down paper machine No. 10 at its Laurentide mill in Shawinigan, Quebec. The permanent shutdown comes after an important drop in demand and an increase in market capacity of the paper grade produced on machine No. 10.The Laurentide mill, which currently has 388 employees, produces over 350,000 metric tons per year of commercial printing papers with two machines. Machine No. 10 produces 125,000 metric tons per year. This machine will cease production on November 26, eliminating nearly 111 jobs. The shutdown will not affect paper machine No. 11, which has an annual production of nearly 225,000 metric tons per year.

IP Donates Land To Louisiana

IP donates 8,100 acres of land to the Louisiana Department of Wildlife and Fisheries
International Paper announced recently that it will donate over 8,100 acres of land, which includes the Bussey Brake and Wham Brake reservoirs, to the Louisiana Department of Wildlife and Fisheries (LDWF). The total donation is valued at over $7.8 million. The fresh water reservoirs located near Bastrop, Louisiana in Morehouse Parish are popular recreational sites. "This donation by International Paper will preserve these reservoirs for future generations to come for the citizens of Louisiana," said Tommy Joseph, International Paper Senior Vice President. "We are excited to be able to make this announcement today."

Appleton Reports Q3 2012 Results

Appleton Reports Third Quarter 2012 Results:
Appleton's third quarter 2012 net sales of $210.7 million decreased 2.9% compared to third quarter 2011. Adjusting for the Company's decision to discontinue the sale of carbonless papers into certain non-strategic international markets, third quarter 2012 net sales were up 1.8%. The Company's strong revenue growth from thermal papers of 9.3% helped to partially offset the sales decreases in carbonless papers and Encapsys.

Al-Pac To Increase NBSK Price

Alberta-Pacific Forest Industries has announced an 11/1 increase to aspen-grade northern bleached hardwood kraft (NBHK) pulp and northern bleached softwood kraft (NBSK) pulp in North America. Its NBSK prices will be $870/ton.This is the same price that was announced by various NBSK producers.

 

RRD And Harper Collins Warehouse Deal

http://www.publishersweekly.com/pw/by-topic/industry-news/manufacturing/article/54617-in-deal-with-donnelley-harper-exits-warehouse-business.html
HarperCollins and R.R. Donnelley have signed a new agreement that will create one centralized warehouse that will serve as the distribution site for all HC U.S. titles, including those published by its Christian publishing division that houses Zondervan and Thomas Nelson. Harper said it expects the new facility to be opened next summer and that it will close its two warehouses in Scranton, Penn. and Nashville. “We have taken a long-term, global view of our print distribution and are committed to offering the broadest possible reach for our authors," said HC CEO Brian Murray."We are retooling the traditional distribution model to ensure we can competitively offer the entire HarperCollins catalog to customers regardless of location.”Under the agreement, HC will provide Donnelley with the demand for books and Donnelley will have the flexibility to print using offset or digital presses. That type of flexibility is something that couldn't happen before, Murray said. The agreement, which expands on a deal signed in May 2011, will also make Nelson titles available in Europe and Australia through Donnelley's print-on-demand capabilities."When we bought Nelson we said we would expand their sales outside of the U.S. and this will help us accomplish that," Murray noted.

House Beautiful: Mobile Activations

http://www.minonline.com/news/House-Beautiful-Mobile-Activations-Have-Changed-This-Magazine_21420.html
When almost all of your readers have been found to peruse your monthly magazine with a smartphone within reach, deciding to make the two media work together is pretty much a no-brainer. Getting there is another matter altogether. For the last six or seven years, magazines have tried all kinds of mobile activation methods and scenarios, from early image recognition technology to SMS prompts beside articles to Microsoft Tags, QR codes and more recently watermarking. But beyond settling on a print-to-mobile technology, the challenge has been developing a coherent editorial and advertising strategy for mobilizing the page. House Beautiful, which discovered that 90% of its reader have their phones nearby when reading the issue, is arguably among the most advanced in pulling together the technology with an editorial mission and ad strategy for mobile activation. According to Kate Kelly Smith, SVP, publishing director and CRO Heart Design Group, they call the model “Live Paper,” and it showed its promise from the July 2011 issue when editor Newell turner first used the Digimarc watermarking technology on some editorial pages.

All Time Titles Now Available On Kindle Fire

http://www.magazine.org/digital-subscriptions-all-time-inc-titles-now-available-amazons-kindle-fire-family
Time Inc. today announced that Kindle Fire customers will now have access to digital subscriptions of all 20 of its consumer magazine titles. All Time Inc. titles are now available on Kindle Fire for digital subscription, single copy sales or authentication. All Time Inc. titles are specifically designed for Amazon’s Kindle Fire.“Expanding our relationship with Amazon provides more choices for consumers to access Time Inc. content wherever they want it,” said Laura Lang, Chief Executive Officer of Time Inc. “We’ve already seen tremendous success with single copy sales and authentications on the Kindle Fire. Digital subscriptions will attract new customers who are tremendously valuable to Time Inc. and our advertisers.” Enabling digital subscriptions on Kindle Fire is the latest development in Time Inc.’s strategy to reach more consumers wherever and whenever they want. The Company was one of the first to bring its leading titles to tablets and is now delivering digital editions across multiple platforms, giving print subscribers access at no additional charge.

 

W Magazine Celebrates 40th Anniversary

http://www.wwd.com/media-news/fashion-memopad/w-magazine-celebrates-40th-anniversary-6469902
Stefano Tonchi, W’s editor in chief for the past two years, is ringing in the magazine’s 40th anniversary with a promotional blitzkrieg. The 30th birthday was celebrated too, but 10 years later, W has a new ad-thick November issue and a newly redesigned iPad app. The centerpiece of the rollout is a new glossy coffee-table anthology that looks back at W’s history from the days it was a biweekly broadsheet.

Semper’s Survey-Increase in Printing Sales

Semper’s ‘Industry Insight’ Survey FInds Increase in Printing Sales: Semper International, a leading placement firm for skilled help in the graphic arts and printing industry, announces that its “Industry Insight” survey has seen an increase in printing industry sales during the last half of the third quarter of 2012. “June and July are typically slow months in the industry; this year was no exception,” notes Dave Regan, Semper CEO. “This year, sales were slow through mid-August. Sales didn’t pick up until the Fed announced its third round of quantitative easing in mid-September. Sales are back on track now and we expect a solid quarter—as we saw after the Fed’s second round of quantitative easing, conducted to stimulate the national economy.”

Consumers Often Misled By Ads Content

Consumers Often Feel Misled By Ads Appearing As Content:
Mobile advertising solution provider MediaBrix commissioned Harris Interactive to conduct a survey focused on consumers’ perceptions about ads that attempt to appear as part of the content in print, TV, digital, social and mobile platforms. Examples of such content include: sponsored video ads that appear to be content, advertorials, infomercials, sponsored stories on Facebook and promoted tweets on Twitter."This study validates that people respond best to authenticity in advertising no matter the format. With the recent buzz around 'native' ad formats, I think we need to carefully consider best practices," said Ari Brandt, CEO for MediaBrix. "While anyone pushing the native ad agenda or otherwise would agree that we need to provide user experiences that are not jarring or disruptive, we also need to ensure that we are direct and honest with consumers about when they are being marketed to.”

UK Unibind Launches 'Talking' Print Ads

Unibind launches 'talking' print ads:
The firm's StraightTalking technology comprises an ultra-slim microchip and speaker inserted into a standard printed advert. It will cost from 30p per unit for long-run magazines and up to 55p for runs of less than 10,000 copies. Unibind sources the microchips from a Chinese supplier but carries out the rest of the work in the UK. Jobs will be delivered within 45 days from receipt of artwork and audio files. The microchip is embedded in an A3 sheet of paper, which is folded in half and glued around the edges, and powered by batteries similar to those found in watches.


Halifax Media Selling CA Publications

http://www.news-journalonline.com/article/20121101/BUSINESS/311019946/1024?Title=Halifax-Media-to-sell-3-California-publications-
Halifax Media Group, has reached an agreement to sell three publications in California to a group of investors there. Halifax Media acquired the Santa Rosa Press Democrat, The Petaluma Argus-Courier and North Bay Business Journal in January from The New York Times Co., as part of a deal that included 16 publications, mostly in the Southeast. The company has agreed to sell the Press Democrat and the two affiliated publications to Sonoma Media Investments, LLC. Terms of the deal, which is expected to close in early November, weren't disclosed.



 

Macmillan Dictionaries Ceases Print Edition

http://www.bizjournals.com/prnewswire/press_releases/2012/11/05/UK201211024185
Macmillan Dictionaries will no longer appear as physical books. The final copies are rolling off the presses at this very moment, and from next year, Macmillan Dictionary will be available only online. Since its launch in 2009, Macmillan Dictionary Online has seen explosive growth and will now fully replace the print version in a transition that, according to Editor-in-Chief Michael Rundell, can only be a positive one. With this migration to new media, Rundell believes that Macmillan's dictionaries have found their ideal medium: "The traditional book format is very limiting for any kind of reference work. Books are out of date as soon as they're printed, and the space constraints they impose often compromise our goals of clarity and completeness. There is so much more we can do for our users in digital media."

 

Afar-Reshaping Model Of Multiplatform Pub

Capturing the Global Citizen:
Today, a new publication might launch digitally, forgoing a print component. But just three years ago, when Afar, a media brand that caters to a special breed of experiential travelers who like to immerse themselves in a region’s culture, it was the magazine format that founders Greg Sullivan and Joe Diaz used to pull their audience together. According to Sullivan and Diaz, the print focus was not simply a stubborn adherence to traditional ways. Over the last three years Afar has added an expanded digital strategy, an experiential group travel model and a philanthropic organization to its platform—all of which, say the founders, have grown from the community that was initially formed around the magazine.