Thursday, July 19, 2012

Hearst Publishers on Chinese Magazine Market


At the Yale Publishing Course this week, Publishing Executive had the opportunity to speak with a couple of attendees from China: Chris Hu, publisher of Elle Decoration, and Quentin Li, editorial director and associate publisher of Elle Men. Both Shanghai-based magazines were acquired last year by Hearst in its mega-deal with Hachette, with the changeover to new ownership completed in December.