Wednesday, February 20, 2013

A New King of Magazines Emerges

In 1922, the same year Henry Luce and Briton Hadden founded Time magazine in New York City, Edwin Thomas Meredith MDP +1.43% launched a title called Fruit, Garden and Home in Des Moines, Iowa. 
Two years later, the magazine changed its name to Better Homes and Gardens, today one of the biggest-selling titles in the U.S. and a core product of Meredith Corp., the Iowa-based TV and magazine firm still controlled by the Meredith family. It is now poised to merge with most of the glamorous Time Inc. publishing empire that Mr. Luce built into international fame.