Both old and new media executives may be talking more openly about the inevitability of print’s decline, but for one demo dead trees and ink remain vital. The well-off. According to the 2012 iteration of the Ipsos MediaCT Mendelsohn Affluent Survey, in households making $100,000 and up, 82 percent of the “Affluents” read at least one of the 150 print titles the study tracks. (143 magazines and 7 national newspapers). This well-heeled and well-read segment of 59 million Americans is reading 18.7 issues across 8.2 titles. Despite the digital onslaught, this group showed only a tiny decline in their devotion to print since last year (-1.3 percent). The Ultra-Affluents ($250,000 a year and up) read 25 percent more than the Affluents, generally 23.5 issues over 10 titles.
Wednesday, September 26, 2012
Print Thrives Among The Affluent
http://www.audiencedevelopment.com/2012/study+print+thrives+among+affluent
Both old and new media executives may be talking more openly about the inevitability of print’s decline, but for one demo dead trees and ink remain vital. The well-off. According to the 2012 iteration of the Ipsos MediaCT Mendelsohn Affluent Survey, in households making $100,000 and up, 82 percent of the “Affluents” read at least one of the 150 print titles the study tracks. (143 magazines and 7 national newspapers). This well-heeled and well-read segment of 59 million Americans is reading 18.7 issues across 8.2 titles. Despite the digital onslaught, this group showed only a tiny decline in their devotion to print since last year (-1.3 percent). The Ultra-Affluents ($250,000 a year and up) read 25 percent more than the Affluents, generally 23.5 issues over 10 titles.
Both old and new media executives may be talking more openly about the inevitability of print’s decline, but for one demo dead trees and ink remain vital. The well-off. According to the 2012 iteration of the Ipsos MediaCT Mendelsohn Affluent Survey, in households making $100,000 and up, 82 percent of the “Affluents” read at least one of the 150 print titles the study tracks. (143 magazines and 7 national newspapers). This well-heeled and well-read segment of 59 million Americans is reading 18.7 issues across 8.2 titles. Despite the digital onslaught, this group showed only a tiny decline in their devotion to print since last year (-1.3 percent). The Ultra-Affluents ($250,000 a year and up) read 25 percent more than the Affluents, generally 23.5 issues over 10 titles.
Is Newsstand Slide Related To Pricing?
http://www.audiencedevelopment.com/2012/how+much+newsstand+slide+related+pricing
Have you seen that Lucky subscription offer? It seems to be expired now, but it’s been all over the place online. You could buy a two-year subscription of this roughly $3.00-per-copy monthly magazine for the low, low price of $5.99. As in just under $6.00. As in a quarter per copy. Lucky, of course, isn’t the only publication doing this kind of thing. An online search can yield pages of results of magazines that are deeply discounted when compared to their newsstand prices. A number of years ago, audited publications couldn’t do this kind of thing. The ABC had guidelines preventing publishers from cutting subscription prices to only a fraction of the retail price.
Have you seen that Lucky subscription offer? It seems to be expired now, but it’s been all over the place online. You could buy a two-year subscription of this roughly $3.00-per-copy monthly magazine for the low, low price of $5.99. As in just under $6.00. As in a quarter per copy. Lucky, of course, isn’t the only publication doing this kind of thing. An online search can yield pages of results of magazines that are deeply discounted when compared to their newsstand prices. A number of years ago, audited publications couldn’t do this kind of thing. The ABC had guidelines preventing publishers from cutting subscription prices to only a fraction of the retail price.
USPS Moves Closer to Insolvency
Postal Service to Move Closer to Insolvency: At the end of this month, the U.S. Postal Service takes another step toward insolvency. On Sunday, the service is required by law to pay the federal government $5.6 billion to fund health care benefits for retirees. But it won’t do it, because it doesn’t have the money. It will be the second time that the service has defaulted on a payment, the first occurring on Aug. 1.
“This default will have no effect on the processing or delivery of mail, and employees and suppliers will continue to be paid,” said David Partenheimer, a spokesman for the Postal Service. But if Congress does nothing, come next spring, the Postal Service will truly start running out of cash. That means the agency may not have enough to pay mail carriers and subcontractors, which could mean drastic cuts to the mail delivery system -- postal service Armageddon.
“This default will have no effect on the processing or delivery of mail, and employees and suppliers will continue to be paid,” said David Partenheimer, a spokesman for the Postal Service. But if Congress does nothing, come next spring, the Postal Service will truly start running out of cash. That means the agency may not have enough to pay mail carriers and subcontractors, which could mean drastic cuts to the mail delivery system -- postal service Armageddon.
USPS Holiday Mobile Shopping Promotion
USPS Opens Registration for Holiday Mobile Shopping Promotion: Mobile barcodes and direct mail will drive retail sales this holiday season, so marketers looking to boost revenue while saving money should consider the 2012 Holiday Mobile Shopping Promotion.
The Promotion is designed to drive online product purchases by putting mobile-optimized promotional offers, coupons and catalogs into consumers’ hands in time for Black Friday and Cyber Monday. The promotion will offer online merchants a 2-percent postage discount on Standard Mail and First-Class Mail letters, flats and cards that include a mobile barcode or print/mobile technology
The Promotion is designed to drive online product purchases by putting mobile-optimized promotional offers, coupons and catalogs into consumers’ hands in time for Black Friday and Cyber Monday. The promotion will offer online merchants a 2-percent postage discount on Standard Mail and First-Class Mail letters, flats and cards that include a mobile barcode or print/mobile technology
P&P Mills Future Water Usage Goals
Many pulp and paper mills will change future water usage goals
Since water has become an increasingly important strategic issue in the pulp and paper industry, potentially affecting the ability of a large number of the world’s mills to operate at capacity, Fisher International conducted a study of the topic and has published its findings in a study titled, The 2012 Global PPI Water Benchmark Report. The report is intended to help environmental managers understand how water issues are affecting pulp and paper mills around the world as they benchmark their own positions and evaluate their policies.
The study finds that many mills expect that their access to water will be threatened in the next five years.
Since water has become an increasingly important strategic issue in the pulp and paper industry, potentially affecting the ability of a large number of the world’s mills to operate at capacity, Fisher International conducted a study of the topic and has published its findings in a study titled, The 2012 Global PPI Water Benchmark Report. The report is intended to help environmental managers understand how water issues are affecting pulp and paper mills around the world as they benchmark their own positions and evaluate their policies.
The study finds that many mills expect that their access to water will be threatened in the next five years.
Heidelberg Opens Plant in Detroit
Heidelberg Opens Manufacturing Plant in Detroit: Five years after introducing Saphira Aqueous Coatings to the market, Heidelberg recently began manufacturing the coatings locally at its new Hi-Tech Coatings plant, located in the Detroit suburb of Taylor, MI. A ribbon-cutting ceremony to mark the opening was held Aug. 30. The plant has been in production for several months. Hi-Tech Coatings International, Ltd. is a wholly owned subsidiary of Heidelberg Druckmaschinen.
Tuesday, September 25, 2012
Domtar Announces October Pulp Increase
Domtar
informed North American customers today its northern bleached softwood kraft
(NBSK) market pulp price will increase $20/tonne, effective October 1 until
further notice, as reported by RISI.
The
Montreal-headquartered firm's price increase is the first known pricing move in
North America for October business.
As
for other Oct. 1 pricing plans, the only previous moves from NBSK producers
came in Europe, where Sodra, Mercer International, Metsa Fibre, and Stora Enso announced $790/tonne,
Oct. 1 list prices. None stated the amount of their European increases.
AF&PA P&W, Recovered, Kraft Paper Reports
P&W Papers
According
to the AF&PA report, total printing-writing paper shipments decreased 5 percent in
August compared to August 2011. All four major printing-writing grades
posted single-digit decreases compared to last August. U.S. purchases of
printing-writing papers also decreased, down 6 percent in August. Total
printing-writing paper inventory levels decreased 5 percent from last month,
primarily due to double-digit decreases in mechanical-grade paper
inventories. Additional key findings include:
Shipments of coated free sheet papers decreased
year-over-year, but August shipments reached the highest level since
October 2011. Shipments of uncoated free sheet papers down
year-over-year, the sixth consecutive single-digit year-over-year
decrease .Uncoated mechanical paper inventories dropped sharply. Inventory of coated mechanical papers also dropped and
hit the lowest point since December 2007.
Recovered Fiber
According
to the AF&PA report, total U.S. industry consumption of recovered paper in August was
2.56 million tons, 6 percent higher than July 2012. Year-to-date total
consumption in 2012 is 4 percent lower than during the same period last year.
U.S.
exports of recovered paper, as reported by the U.S. Census Bureau, increased 5
percent in July compared to June, led by a 14 percent increase in Mixed Papers
exports. Year-to-date exports of recovered paper in 2012 are 6 percent lower
than during the same period in 2011.
Kraft Paper
Total
Kraft paper shipments were 133,000 tons, a decrease of 3.6 percent compared to
the prior month. Total inventory was 77,800 tons this month. Both unbleached
and bleached Kraft shipments decreased year over year.
August Global Pulp Ships Up
Global
pulp deliveries increased by 6.4% to 3.667 million tonnes in August, up from
3.447 million tonnes the previous month, according to Pulp and Paper Products
Council (PPPC) data.
Shipments
were 7.4% higher than the year earlier period, up from 3.415 million tonnes in
August 2011.
UK Paper Industry Calls for Changes in Gov. Policy
UK Paper Industry Calls for U-turns in Manufacturing Policy: The UK’s Paper Industry still operates 50 mills and accounts for 25,000 jobs. It contributes significantly to the UK economy. It has reduced energy consumption and carbon emissions by over 30% since 1990. It has invested £10bns in state of the art equipment and Combined Heat and Power (CHP) and on-site biomass plants. Paper is now the most recycled of materials with a recycling rate of 73%.
However, government policy is acting as a huge disincentive to further investment and could result in the closure of many mills over the next decade.
Potentially the most damaging of the policies is the Carbon Price Floor, which comes into effect in 2013. At £16 per tonne it could cost UK Energy Intensive Industries more than twice the amount paid by our EU competitors.
However, government policy is acting as a huge disincentive to further investment and could result in the closure of many mills over the next decade.
Potentially the most damaging of the policies is the Carbon Price Floor, which comes into effect in 2013. At £16 per tonne it could cost UK Energy Intensive Industries more than twice the amount paid by our EU competitors.
"New York" Magazine's Best Year
http://www.crainsnewyork.com/article/20120923/MEDIA_ENTERTAINMENT/309239995
To its groaning shelf of National Magazine Awards and bulging portfolio of stories extolling its business success, New York magazine can add one more credit: It's having its best year in a decade.
Both profits and revenue are the highest they've been since financier Bruce Wasserstein bought the barely profitable publication in late 2003 for $55 million and lured Adam Moss from The New York Times to become editor in chief. That move was among several that would make New York what it is now: a growth property at a time when much of the rest of the industry is struggling to hold its ground.
Observers also praise New York's owners for their willingness to invest for the long term and a nimble business team that's equally adept at selling print and digital advertising.
In addition, the magazine and website have racked up more National Magazine Awards since Mr. Moss' 2004 arrival than any other title during the same period.
To its groaning shelf of National Magazine Awards and bulging portfolio of stories extolling its business success, New York magazine can add one more credit: It's having its best year in a decade.
Both profits and revenue are the highest they've been since financier Bruce Wasserstein bought the barely profitable publication in late 2003 for $55 million and lured Adam Moss from The New York Times to become editor in chief. That move was among several that would make New York what it is now: a growth property at a time when much of the rest of the industry is struggling to hold its ground.
Observers also praise New York's owners for their willingness to invest for the long term and a nimble business team that's equally adept at selling print and digital advertising.
In addition, the magazine and website have racked up more National Magazine Awards since Mr. Moss' 2004 arrival than any other title during the same period.
"The Economist" Sets First Digital Rate Base
The rate base of 50,000 is intended, like a print base, to increase advertisers’ confidence. It will take effect in January and appear on the newsweekly’s Consolidated Media Report [1], a year-old reporting tool from the Audit Bureau of Circulations that attempts to present a brand’s total footprint across print and digital platforms. (The ABC’s longstanding publisher’s statements don’t yet have a place for digital-only rate base claims.)
Voice Media Buys Village Voice Media
http://www.heraldonline.com/2012/09/24/4285203/newly-formed-denver-holding-company.html New holding company Voice Media Group today announced that it has signed an
agreement to purchase the publishing and related sales properties owned by
Village Voice Media Holdings, LLC. The purchase includes the iconic Village
Voice Media alternative weekly newspapers and their associated websites, as well
as the national advertising arm of the company.
Direct Mail Key to USPS Viability
"Advertising
mail is a critically important part of the economic engine that funds USPS
services," USPS spokeswoman Darlene S. Casey said in an email. "The
postage paid on letters, checks and bills (First Class Mail) is no longer
enough by itself to fund the universal mail service Americans enjoy
today."
The
83.5 billion coupons, catalogues and credit card offers that advertisers sent
through standard mail brought in $17 billion in revenues for the Postal Service
in 2010.
USPS Recycling Program: Cash for Electronics
"The U.S. Postal Service is making recycling your old cell phone quicker and easier than ever before," said Gary Reblin, vice president of Domestic Products. "We've expanded this recycling program to offer more consumers the opportunity to protect the environment and put some money in their pocket at the same time and with USPS, the shipping is free."
Monday, September 24, 2012
NS Premier Announces New Deal for Port Hawk.
Nova Scotia Premier announces new deal to reopen Port Hawkesbury paper mill:
This statement has just been released by the Province of Nova Scotia:
Premier Darrell Dexter today, Sept. 22, announced that the province has negotiated a new, better agreement for Nova Scotia taxpayers to reopen the former NewPage mill and keep hundreds of people working in the Strait region.
“I want to thank the people of the Strait. Their hard work, sacrifice and determination over the past year has paid off,” said Premier Dexter. “Even after it appeared there was no hope, both parties worked through the night and I’m very pleased to say we now have a new agreement that is a better deal for Nova Scotians.
Statement from Pacific West:
"I am very pleased -for the employees of the mill, members of the community, and the mill's many suppliers and customers - to be able to announce that the issues that yesterday prevented the mill from restarting have been overcome...continue to work hard together over the coming years to ensure that Port Hawkesbury remains the highest quality, most competitive paper mill of its kind in North America.
This statement has just been released by the Province of Nova Scotia:
Premier Darrell Dexter today, Sept. 22, announced that the province has negotiated a new, better agreement for Nova Scotia taxpayers to reopen the former NewPage mill and keep hundreds of people working in the Strait region.
“I want to thank the people of the Strait. Their hard work, sacrifice and determination over the past year has paid off,” said Premier Dexter. “Even after it appeared there was no hope, both parties worked through the night and I’m very pleased to say we now have a new agreement that is a better deal for Nova Scotians.
Statement from Pacific West:
"I am very pleased -for the employees of the mill, members of the community, and the mill's many suppliers and customers - to be able to announce that the issues that yesterday prevented the mill from restarting have been overcome...continue to work hard together over the coming years to ensure that Port Hawkesbury remains the highest quality, most competitive paper mill of its kind in North America.
Starting next week, we intend to call all employees back to work.
The UARB has advised us that it has extended
the date for filing of the required amendments to its previous order so
that the matter can be dealt with on an expedited basis next week. We
are pleased that NSPI has agreed to support that application.
It is our plan to take ownership Sept 28th, and
for paper to begin to roll off the machines in the very first days of
October. Our sales team has alerted customers and we are taking orders
now.
US East and Gulf Coast Port Strike Averted
Port
workers and shippers on Thursday agreed to a 90-day contract extension,
averting a potential shutdown of up to 14 East and Gulf coast ports by early
October. Contract talks will continue with assistance of a federal mediator.
Federal
Mediation and Conciliation Service dir George Cohen said "progress was
made on several important subjects," leading to the extension through Dec.
29 by negotiators from the International Longshoremen's Assn and the US
Maritime Alliance.
The
current labor agreement would have expired Sept. 30.
Pulp & Paper Green Transformation Program
FPAC is pleased with Canada’s Pulp and Paper Green Transformation Program:
The Forest Products Association of Canada (FPAC) would like to congratulate the Government of Canada for the unprecedented success of its $1 billion Pulp and Paper Green Transformation Program (PPGTP) and for its continued commitment to the ongoing transformation of the forest products sector.
The Forest Products Association of Canada (FPAC) would like to congratulate the Government of Canada for the unprecedented success of its $1 billion Pulp and Paper Green Transformation Program (PPGTP) and for its continued commitment to the ongoing transformation of the forest products sector.
2012-13 Ratios; Printing Industry Profits Rising
The printing industry as a whole reported profits of 1.8 percent in
2011, compared to 1.4 percent in 2010 according to the recently completed
“2012–2013 Printing Industries of America Ratios Survey.” The sluggish economy
and slowing print markets pulled down printers’ profitability in 2009 (–1.4
percent), but improving economic conditions helped the print industry pick up
steam and reverse the trends in 2010 (1.4 percent) and continued into 2011 (1.8
percent).
The average printer’s before-tax profit on sales was 1.8 percent over this past year. This was an increase compared to 1.4 percent percent in the 2011 survey (2010 fiscal year-end numbers); it is still below the 3.0–3.4 percent range experienced from 1995 to 2001.
The average printer’s before-tax profit on sales was 1.8 percent over this past year. This was an increase compared to 1.4 percent percent in the 2011 survey (2010 fiscal year-end numbers); it is still below the 3.0–3.4 percent range experienced from 1995 to 2001.
Fairways+Greensis Becomes GolfGetaways
http://www.foliomag.com/2012/fairways-greens-becomes-golfgetaways
The changes will officially occur when its next issue hits newsstands and
app stores on November 6.
Golf publication Fairways + Greensis set to rebrand
itself as GolfGetaways, cementing an editorial change to the niche travel
market and coinciding with a new digital effort built around apps for Apple and
Nook devices.
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