Thursday, May 30, 2013

1 in 4 Kindle Users Still Buying at Bookstores

Media forecast and research firm Simba Information has released the 2013 edition of Trends in Digital and Trade Book Retailing. This new report, which compiles data from proprietary surveys and additional sources to study the print and digital book retailing business, uncovers some of the nuances and contradictions of the consumer book market which include the finding that one in four adults who have used a Kindle to read an e-book in the last three months have also bought at least one book at an independent, local or used bookstore, and more than one in five have used a chain bookstore.