Friday, March 1, 2013

CEO French Rebuilds Cygnus Media

Forget Digital-First, How About Technology-First?: Cygnus Business Media CEO John French, who was brought on three years ago just as the b-to-b media company came out of bankruptcy protection, has spent that time making some dramatic moves in an effort to turn the company around. 
Magazines still represent a good portion of revenues—at about 50 percent, down from 60 when he took over— but both events and digital have been growing at double-digit percentages year over year.