Tuesday, November 27, 2012

Q3 Newpaper Ads Down -5.1%

Overall newspaper advertising revenue declined to $5.27 billion in the third quarter, a drop of 5.1% from the year-earlier period, according to the Newspaper Association of America.
This is the 25th straight quarter of ad revenue declines for newspapers, the NAA said. From 2006-11, total newspaper ad revenue plunged 51.5%, from $49.30 billion to $23.90 billion.