Tuesday, November 27, 2012

It’s Time for Print Ads to be More Social

It’s About Time for Your Print Advertising to be More Social:
Despite this, my experience has shown that there are some media channels, such as print, ..that marketers don’t think about how social media and technology can be influenced by the medium, or vice-versa.
Following are a number of ways that your print advertising can be more social and be better integrated with technology:
PROMOTE YOUR SOCIAL MEDIA PROMOTIONS
Print advertising can drive a huge amount of traffic to your social media promotions.
GET CREATIVE AND INSPIRE SOCIAL AMPLIFICATION
Dazzle your consumers with print ads that are so incredibly creative that they feel compelled to share their experience with your ad with their social networks.
PROMOTE FOURSQUARE CHECK-IN SPECIALS
GRANT ACCESS TO EXCLUSIVE CONTENT
DRIVE TO A COMPLIMENTARY MOBILE WEBSITE
INCLUDE A COMPELLING CTA