Friday, October 12, 2012

Barclays Revises Forecast

U.S. advertising growth and TV advertising growth is estimated to be lower than expected for the rest of the year and way down in 2013, according to one analyst.
Barclays Capital analyst Anthony DiClemente said the overall U.S. advertising market is expected to grow at 4%, down from a 4.6% projection. Conditions will drop in 2013 with advertising growth at a weak 1.9%. He had estimated 2.3%.