Tuesday, August 7, 2012

Family Circle Brand Refresh

Family Circle Uses Refresh to Continue Growth Momentum:  
Meredith’s Family Circle magazine has seen an 8 percent increase in the number of single copies sold at newsstands, according to the Audit Bureau of Circulation’s first half Fas-Fax report from January to June, and the title has even increased its rate base in the last year, going from 3.8 to 4 million. To continue to grow, the magazine is undergoing a brand refresh—incorporating new monthly editorial features, columns and design elements.