Wednesday, January 25, 2012

MagnaGlobal Revises Ad Forecast Up

MagnaGlobal revises U.S. ad forecast up to 3.7% growth this year: New York—U.S. ad revenue will grow by 3.7% this year over last year, according to a revised forecast by MagnaGlobal, the global media unit of IPG's Mediabrands. This forecast is up from a 2.9% growth projection issued by MagnaGlobal in October.