Out-of-home advertising revenue grew 4.5% from
$1.4 billion in the first quarter of 2012 to $1.5 billion in the first quarter
of 2013, according to the latest figures from the Outdoor Advertising
Association of America.
That marks the 12th straight quarter of increases for out-of-home, which has been chugging along with a steady year-over-year growth rate in the mid-single-digits since the second quarter of 2010, including a 4.2% increase in 2012.
That marks the 12th straight quarter of increases for out-of-home, which has been chugging along with a steady year-over-year growth rate in the mid-single-digits since the second quarter of 2010, including a 4.2% increase in 2012.
