Friday, May 10, 2013

Postmaster General Has Support of Cataloguers

At the helm of this sinking ship is Postmaster General Pat Donahoe, who took the time this week to address the attendees of the American Catalog Mailers Association's National Catalog Forum. His message was clear: The USPS and catalogers should view themselves as partners. If catalogers are profiting from putting their books in the mail, they're going to increase circulation which, of course, benefits the USPS. 
While there's been plenty of debate on Capitol Hill about postal reform and how it should be handled, there's one thing everyone seemed to agree on at the National Catalog Forum, whether it was catalogers, printers, paper suppliers, other speakers, Postal Regulatory Commissioner Mark Acton, etc.: the catalog industry has an advocate in Postmaster General Pat Donahoe. That won't solve all its problems, but it's a good start.