http://www.mediapost.com/publications/article/195638/glamour-gq-share-video-cross-platform-forgo.html#axzz2NS0Kgpm
Conde Nast will try to do for two of its
iconic magazines what Hearst recently announced for Esquire
-- but without the still valuable traditional TV distribution, where original
series will be widely distributed on new areas of respective magazine Web
sites, as well as IPTV, mobile, tablet and other video platforms.
Procter & Gamble and Microsoft have come on
as traditional sponsors.
The move is being headed by Dawn Ostroff, who came aboard a year and a half ago
as president of Conde Nast Entertainment. Ostroff has held senior programming
executive positions at CW, and before that, Lifetime.
