Gawker Acquires Hispanic Media Company Guanabee:
Gawker Media, the online-only publisher that owns brands such as Jezebel, Gizmodo and, of course, Gawker, has taken a strategic move to expand its network into the Hispanic marketplace with the acquisition of Guanabee Media.
The deal gives Gawker all assets surrounding Guanabee.com, which includes the brand's Anyguey vertical, which focuses on sports, gadgets and women, and the Barbara vertical, which focuses on fashion, beauty and relationships for Latinas. With this acquisition Gawker Media will extend its properties to Spanish-speaking audiences worldwide—in January of next year, the company will also launch Gizmodo en Español.
