Wednesday, November 28, 2012

Time Launches Digital Video Unit

More changes are afoot at Time Inc. following the reshuffling CEO Laura Lang kicked off last summer. Today, in a company-wide memo, Lang announced the launch of a new digital video unit, a recognition that the company's brands need to tap new, potentially lucrative sources of revenue as their traditional print business continues to decline. 
To manage the unit, Lang brought in J.R. McCabe, who was vp, chief video officer at Meredith Corporation.