Tuesday, October 9, 2012

The Nation & National Review Partner for Ad Sales

The Nation and National Review Partner for Ad Sales:
If you forget politics for a second, the readership of The Nation and National Review are actually quite similar—"opinion leaders" inside and outside the beltway. That similarity drove the two magazines together to create the "Purple Network"—a combined sales effort that marries the red of the National Review and the blue of The Nation, as well as their rate bases and a steeply discounted ad buy.