http://www.emarketer.com/newsroom/index.php/emarketer-magazines-positive-ad-spending-growth-2012/ Although both newspaper and magazine publishers are
encouraged by positive trends in device adoption and consumer behavior, the
continued growth of digital ad revenues has not yet made up for declines in
print ad revenue for newspapers. But it has for magazines. According to new estimates from eMarketer, US ad revenue
growth at magazines is expected to increase from 1.9% in 2011 to 2.6% this
year, as revenue reaches $18.33 billion. Print ad revenues at magazines will increase marginally to
$15.19 billion in 2012 from $15.15 billion in 2011, according to eMarketer. In
the same period, digital ad revenues are expected to grow to $3.14 billion from
$2.72 billion.
