Hearst Magazines
has named Joanna Coles editor-in-chief at Cosmopolitan magazine, succeeding
Kate White, the editor-in-chief since 1998.
Ms. Coles has been editor-in-chief at Hearst's Marie Claire since 2006. Her
new job atop the much larger Cosmopolitan begins Sept. 10. Ms. White will
become an advisor at Hearst, the company said. Cosmo is the top newsstand magazine in the country, but has been increasingly relying on cheap subscription offers to maintain its large reach among consumers as the industry suffers persistent, large declines in single-copy sales.
