Thursday, August 16, 2012

Vibe Extends Platform

Vibe Expands Its Brand Platform into New Music Genre:  There have been lots of strategic moves among the music magazines lately in an effort to remain vital to their audiences while also making sure their brand platforms keep up with a changing industry and the evolving tastes of music fans. Vibe has been the most recent example of this with its announcement that its hip-hop content focus will be expanded to include electronic dance music.