Friday, July 20, 2012

BookStats: Stores Still Biggest Sales Venue

BookStats 2012 Survey Finds eBooks Lead Adult Fiction Sales: Brick-and-mortar stores remain the biggest sales channel; and direct-to-consumer saw strong growth according to BookStats 2012, the most comprehensive annual survey of the size and scope of the U.S. publishing industry.
BookStats, examining U.S. publishers’ annual net sales revenues and net units, is co-produced by the Assn. of American Publishers and the Book Industry Study Group.
The 2012 edition includes data provided by 1,977 publishers from all four industry sectors.
Despite the negative impact of Borders’ bankruptcy and closures, particularly on print book sales, through three quarters of 2011, the trade market held up equal with 2010 revenue figures, even showing a slight increase.