Ad Spend Increased 1.5% in First Three Quarters

U.S. Ad Spend Increased 1.5% In the First Nine Months of 2011: Total U.S. advertising expenditures in the first nine months of 2011 increased 1.5% from a year ago and finished the period at $104.7 billion, according to data from Kantar Media. Spending growth slowed during the third quarter and was up 0.4 percent compared to last year.